Henkel Superbond: Remote control
Put it back together.
Advertising Agency: DDB Budapest, Hungary
Art Directors: Sebastian Jerez
Copywriters: Sebastian Jerez
Photographer: Krisztian Vollmuth
Published: September 2007
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20 Comments
this is the worst of the bunch. I dunno....I've dropped my remote a million times and its never shattered into pieces. This one is just wrong.
That's because you don't have a hungarian remote. :)
hahahaha, jajajaja Hungarian remote!
So, you're telling me a remote control can shatter into pieces simply by dropping it onto carpet? Interesting art direction? Pardon the pun but, this would've had more impact if it was a concrete or tiled floor. I doubt even if the product needed to be presented as a puzzle? Could've been much stronger visually. Nice concept, poor art direction.
You don't need glue to put a puzzle back together.
no, you don't.
but you need to take a good look and use your brain before you comment here.
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Relax, I get it. I just don't like the puzzle idea. A lot of people get very upset on this website, it’s a bit humorous.
Yeah you silly polski...calk down...it's just an opinion...like I have an opinion Polish advertising sucks dirty homless person's crack.
Yeah you silly polski...calk down...it's just an opinion...like I have an opinion Polish advertising sucks dirty homeless person's crack.
Overdone.
>>>> That's not an ad. THIS is an ad.
It's a metaphor guys. If you break something, it's not gone. It's fixable, provided you have the right glue. Who cares whether any of you have actually broken your remote. They're plastic. They can break. And who cares that you don't use glue to put together a puzzle. That's not the point. And if you don't get that, you have no business commenting on this site.
Interesting.
Somebody's telling me (and the others) what to do or not to do on this site.
C
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http://cc-portfolio.blogspot.com | http://www.selectiveamnesia.org | http://www.flickr.com/photos/ravages
Aww man! I can't believe I'm even acknowledging this with a comment. It's many levels of pathetic. But then, it's easy to say that when I didn't work on the brief. What was the brief, anyway? Let's see how many more visual puns we can come up with?
C
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http://cc-portfolio.blogspot.com | http://www.selectiveamnesia.org | http://www.flickr.com/photos/ravages
It doesn't make sense.
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just 2 simple options love or hate it.
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I think the idea is nice and refreshing.Yes, the art direction could have been more realistic. That is where it definitely lacks. But you can't take anything away from the idea. I think looking at it literally spoils the fun. Those of us who've been around for some time would know where I'm coming from. Great idea once again!
TAMIYA 55555
I like the idea. Great job.
tamiya did it ... n win award
we are the owner of the future
Even with the glue, it won't be easy to get those batteries back in the remote.
This one doesn't work. Others are fine. I like the idea with puzzles.