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Henkel Loctite Super Bonder Glue: Screw

Henkel Loctite Super Bonder Glue: Screw
Your rating: None Average: 6.1 (27 votes)

Advertising Agency: DDB, Costa Rica
Creative Director: Manuel Travisany
Art Directors: Juan José Ulate, Roberto Leitón
Copywriter: Esteban Mclean
Photographers: Tadeuz Jalocha, Monkey Studio
Additional credits: Luis Carlos Calderón, Johnny Gamboa
Published: September 2007

12 Comments

Jarne von Wolfsburg's picture 282 pencils

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aaahhh...inspired by the pocelain cans.
But to make sure, that this ad will be understood international... you need a little line i think. Never heard of super bonder.

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Rog's picture 6110 pencils

Not certain of the significance of the design on the screw.
Ming vase?

>>>> That's not an ad. THIS is an ad.

rocketman's picture 385 pencils

???

arstewar's picture 234 pencils

you can "screw" together things like porcelain pieces with the gel

neat ad

supersupergirl's picture 296 pencils

can someone pls explain???

dr.look's picture 53 pencils

hä?

muxa's picture 602 pencils

Message is not clear. I don't like it.

speakeasy's picture 59 pencils

NOT GLUED>SCREWED-ON.copy that.

Lol's picture 127 pencils

I don't understand.

miko1aj's picture 2712 pencils

Nice one, but demands series or is it designed only for porcelain?

raverus's picture 1471 pencils

nice :)

pulkit.mehra's picture 8 pencils

that's a little too innovative for a layman

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