Helping egyptian fast-food restaurants stay in business since 1992
Advertising Agency: Leo Burnett, Cairo, Egypt
Creative Directors: Mohamed Hamdalla, Hesham Ellaban
Art Directors: Tameem Youness, Yahya Esmaele, Mohamed Fouad, Magd El Sherif
Photographer: Hussein Shaban
Illustrators: Ahmed Hefnawy
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9 Comments
Very interesting ads since they're based on evident insights! The message is also clever, and straight to the point. Well done LB Cairo! (I think it won several awards).
good idea and perfect execution - taking into consideration the message
can some one explain please
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the two servants are carrying the heinz food to the king / queen and the bird is guarding the food lest they might still a bite.
It is related to egyptian hieroglyphics (picture writing).
hahaha... don't spoil it dude...
It works but the line feels a bit clunky...
I can only imagine that it reads better in Arabic...
WONDERFUL. message is clear. line not very clear.
You missed the ketchup on the food plate. Like the campaign visuals not the execution