Heineken: Rio
For a fresher world.
Advertising Agency: Publicis Conseil, Paris, France
Creative Director: Olivier Altmann
Copywriter: Nicolas Schmitt
Art Director: Pierre Penicaud
Illustrator: Denis Assor @ Créative Syndicate
Advertiser's supervisor: Cyril charzat
Account supervisors: Remy Averna, Mathieu Delcourt, Alice d'Ortoli
Art Buyer: Nathalie Benchetrit



Comments
a corkscrew at first sight. and a bit too much urine-tone for a fresher world.
God bless!!! the 90's are back!!!
beurk too
Corkscrews looking like people, what a novel concept. Not! Besides, all that beer is probably warm as piss sitting out there in the Rio sun.
www.storytellerscreative.com
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www.storytellerscreative.com
I realise you can open a beer with the top of a corkscrew but A corkscrew is related more to wine.
My thoughts exactly
bingo
Nothing new.
D O N E ! ! !
http://www.eatpes.com/bacardi.html
where?
r u kidding?
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http://comunique9.blogspot.com
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Comunique9
you've got to be joking.
amazing
Aren't these a repost from some months ago? I'm very sure I've seen these, especially this one, on this site before. I really think they are the same... Ivan?
- adsactly! -
chupenme la pija hijos de puta!
it's too yellow
Fantastic execution for a weak idea.
me gusta mucho el tratado qe le dieron a la grafca.pero un sacacorcho es mas relacionado para un vino, en los lugares donde se toma heinecken no lo abren con tremendo sacacorcho
Why is a beer going to help us have a fresher world? I don't get the connection? And the wine opener seems really out of place for beer bottles!
exactly.
This is not NEW !!!!
Wow, corkscrew JESUS? ("Heineken the Redeemer"?) Maybe I'm as retarded as the people who came up with this series, but I don't understand WTF corkscrews have to do with pop-top cans...
this kind of corkscrews have a "bottle opener"... cant you see it? have u ever use one? my god...
So, the corkscrew was killed because everyone's drinking beer?
again, too much vomit, although I like the white line (sand strip?) in this one that looks like beer foam.
http://japanismo.wordpress.com/
No Concept. Good Execution.
"By far the most important thing is the art of metaphor". Aristotle.
old school from Bulgaria http://tepavicharov.com/stills/tuborg_lord.html
older school, again from Bulgaria http://www.sokerov.com/isakov/sokerov/html/web_stills/stills_05.htm
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It's My Job To Keep Punk Rock Elite
did this idea when I was a junior. thought it was gold, it wasn't.
te creo, un destapador, pero no un sacacorchos
windows live messenger????
a rip off of tuborg's campaign which had similar art work, and of course "For a fresher world" is not very far from "In an Absolut world"...dumb
Wrong depiction of Rio, by the way.
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