Heineken: Manhattan
For a fresher world.
Advertising Agency: Publicis Conseil, Paris, France
Creative Director: Olivier Altmann
Copywriter: Nicolas Schmitt
Art Director: Pierre Penicaud
Illustrator: Denis Assor @ Créative Syndicate
Advertiser's supervisor: Cyril charzat
Account supervisors: Remy Averna, Mathieu Delcourt, Alice d'Ortoli
Art Buyer: Nathalie Benchetrit
28 comments
for an absolut beer
aboslut beurk
Brilliant! You took a VERY recent campaign for Absolut and you turned it green for your own purposes.
Hey I have an idea. Let's make a new tagline for Burger King. How about, "I'm loving this."
awesome
D O N E ! ! !
http://www.eatpes.com/bacardi.html
Un poco aburrido tratándose de Heineken.
http://javoramirez.wordpress.com/
supremo
I like it, its very nice :) good job
Im impresive. Good idea, great grafic.
:)
Disappointing, because, as noted, the Absolut campaign is still very, very recent. Not that it was all that original in concept either, but seeing two alcohol ad campaigns using the same visual approach... well, that and the corkscrew (Huh?).
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No, I am not a media buyer.
cud someone give the lik to the absolute campaign
great art. beautiful ads
great. i love it
very nice copycat
good job publicis
beautiful campaign...reminds me of this:
Oh dear. Do you really want to position your product as something intent on destroying the world as we know it? LOL
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No, I am not a media buyer.
oh sweetheart-sugababe, it's not me...
ROFL.
Sorry, LOL -- I meant "you" in the generic sense, not the specific. :)
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No, I am not a media buyer.
ok. sorry:)
LLLLLLLLLLLLOOOOOOOOOOOOOOOOOOOOOOOOOLLLLLLLLLLLLLLL
me parece buena , pero una grafica muy similar a la de turbog.
Nice art direction, illustration... i like it a lot!!!!!
Congrats!!!!!
This is not NEW !!!!
Nice Art direction, but ... nooo no no I don't like it, sorry. And not just because i despise Heineken in any bar.
i like the execution thou, due the possibility that it was created or edited in a 3D software or so... idea is not fresh although the tagline is about fresh world, so its a 50-50 kindda work
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Everartz
| Everartz |
There's something wrong with the colours- the first thing that comes to my mind looking at this green-yellowish combo is vomit. Not a great asociation for an alcohol ad.
looky-likey. big deal. done a billion times. anyone could come up with this. anyone. dire. and it doesn't even look good. did the Incredible Hulk piss over the image?
hey cmotan you're right man i was about to point that out as well...tuborg did this more than a year ago...heineken seem to think plagiarism is the new avatar of creativity...