Heineken: Colosseum

Advertising Agency: JWT, Milan, Italy
Executive Creative Director: Pietro Maestri
Creative Director: Bruno Bertelli
Art Director: Chiara Carsaniga
Copywriter: Danilo Fragale
Illustrator/3D: StudioRos
Published: May 2009

12 comments

Guest's picture
Guest

First thinking.

Guest's picture
Guest

Ancora a fare le cose a forma di colosseo?
Ebbasta!

Guest's picture
Guest

nice - but not new.

Ronaldo's picture
Ronaldo
6 pencils

Bonito.

Guest's picture
Guest

pleasing the client is only a short-term solution...

Guest's picture
Guest

I get the reference, but it's a weak idea. And Heineken is Dutch. Connect beer with football, not with Roman vestiges.

ginu's picture
ginu
140 pencils

nice execution........ like it.

Guest's picture
Guest

very good concept

Guest's picture
Guest

A very ironic headline and a good execution.
I like it.
But i saw the ambient in Rome and i think is better than print: that's pop art.

Guest's picture
Guest

Enought of Coliseum! but very nice idea!

Guest's picture
Guest

Great concept!!!

Guest's picture
Guest

great execution for a nice idea. Brava Chiara

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