22 comments

Justin's picture
Justin
176 pencils

so simple, love it

like.a.boy's picture
like.a.boy
227 pencils

It's a complete rip off from
Madalena Teixeira's Pregnancy SOS Hotline.

Sorry Gildo Rapetti, try harder next round.
Reference: Creative Advertising, pg.96

crackerjack's picture
crackerjack
20 pencils

yup. simple. and good. nice one!

chintan ruparel's picture
chintan ruparel
1516 pencils

Absolutely amazing!!!!! what an idea, brilliant!

~ old habits die hard, older ones never do ~

cooties's picture
cooties
180 pencils

SIMPLE. BRILLIANT. LOVELY. AND DONE. years ago. who's yo daddy?

johann.s's picture
johann.s
112 pencils

common guys ... it´s so done

nvane's picture
nvane
26 pencils

Done like hundred times..

chintan ruparel's picture
chintan ruparel
1516 pencils

hell, im so disappointed its done...cn anyone provide th link?

~ old habits die hard, older ones never do ~

popdistortion's picture
popdistortion
1594 pencils

It's been done before? What a shame because it's a really great idea with a simplistic execution.

get_tune_with_me's picture
get_tune_with_me
66 pencils

beautiful!!!

Ney Frances's picture
Ney Frances
660 pencils

done done done done! done done done done! i saw it for the first time from a Miami Ad school student

is there life before death?

greycells1's picture
greycells1
82 pencils

just as u are bored to see it again and again. switch on the recycling machine.

djspiralz's picture
djspiralz
491 pencils

i don't know if it was done before, but it goes straight to the point.

Mecajet's picture
Mecajet
116 pencils

Whoa.
Yeah. That's good.
Never seen it before.

Jishushika's picture
Jishushika
20 pencils

Brilliant!
It takes a creative mind to take something in existence and portray it as something esle.
At first, I was wondering, "what the heck...it's a..."

Then, I saw it: the form of a pregnant woman.

atulspande's picture
atulspande
182 pencils

will done, i am lovin it !!!

drunkard's picture
drunkard
113 pencils

HA HA HA!!!..... Great!

Rog's picture
Rog
6092 pencils

To anyone who doesn't live in Ad Award annuals...
...this is great.

>>>> That's not an ad. THIS is an ad.

Guest's picture
Guest

Dear Sir,

I'm Patric from Secure Detect Co., Ltd. in China . Secure Detect Co., Ltd is a Sino-America join-venture manufacturer of biotech products in China. We can supply various types of quickly medical diagnostic test kits of high quality. We have CE and FDA for some of the products.

The following are the main products of our company:

• Pregnancy
• Ovulation
• PSA
• Elisa Test Kits
• Blood glucose
• Hepatitis Test
• Sexually Diseases Test
• Tumor Maker Test
• Drug detection
• Alcohol test strip and machine

Our tests are of very high quality. If you have any questions, please contact me.

Patric

Secure Detect Co.,ltd.
E-mail: diagnosticpatric@hotmail.com
Address: No51 shuikouzichun, fengtai district, Beijing, China 100055
Tel: +86-10-63313316 Fax:+86-10-67609552
URL: www.securedetect.com

maranca82's picture
maranca82
422 pencils

As someone commented before, this idea has been done and reincarnated many times. I believe the original to be from Nova Publicidade, Lisbon. A student from my school copied it and won a gold in our student show because people generally have no idea of what's been done.

The JACK's picture
The JACK
438 pencils

greatest one..

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