Havaianas: Southern hemisphere

In your body's southern hemisphere, it's springtime all year long.

Advertising Agency: AlmapBBDO, Sao Paulo, Brazil
Creative Directors: Marcus Sulzbacher
Copywriter: Sophie Schoenburg
Art Director: Marcus Sulzbacher
Illustrator: Danilo Boer
Typographer: Jose Roberto Bezerra
Account Supervisor: Carla Schmitzberger
Advertiser's Supervisor: Cristina Chacon

4 comments

Ravages's picture
Ravages
842 pencils

Heh! That could be construed in very many ways. But, well, seeing how some people take any comments about Brazil work personally, I will not say it.

(Actually, not a bad line)

Phony Ads's picture
Phony Ads
149 pencils

It had to happen sooner or later, but I'm now officially sick of the "tiny-things-used-to-make bigger-image-upon-closer-inspection-effect." Can we now put this technique in the "DONE" pile?

x-men's picture
x-men
340 pencils

the best line of the four.

bacana.

juli86's picture
juli86
155 pencils

good art direction

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