Havaianas Sandals: Spray

$20 flip-flops are no luxury. Luxury is not having to wear shoes.
Havaianas. A Brazilian original since 1962.

Advertising Agency: AlmapBBDO, São Paulo, Brazil
Chief Creative Officer: Marcello Serpa
Executive Creative Director: Marcello Serpa
Creative Director: Luiz Sanches
Art Directors: Marcello Serpa, Luiz Sanches, Julio Andery
Copywriter: Sophie Schoenburg
Advertiser's Supervisor: Carla Schmitzberger
Planners: Cintia Gonçalves, Sabrina Guzzon, Amanda Thomaz
Typographer: Jose Roberto Bezerra

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12 comments

Raman2674's picture
Raman2674
8 pencils

Nice

Raman

Raman2674's picture
Raman2674
8 pencils

Nice

Raman

Adaddicted's picture
Adaddicted
3435 pencils

truly Brasilian; from the thumbnail itself you could make this out.

withalltherespects

lucas79's picture
lucas79
49 pencils

Refer to brazil background

Lucas Advertising

paumarques's picture
paumarques
1314 pencils

gran copy!

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

Galo's picture
Galo
441 pencils

Good things always come from Almap BBDO. Congrats!

omarjongar's picture
omarjongar
88 pencils

nice sequence, but i love this one

Jupiter's picture
Jupiter
547 pencils

like this one better than the other 2 in terms of copy...nice art series

commenting just to gather more pencils:-)

Dharmesh aka danny's picture
Dharmesh aka danny
334 pencils

Excellent copy to drag the target audience. Very brilliant art work.

Dharmesh Padia

flavourfish's picture
flavourfish
125 pencils

These are so great. Simply love.

dollypoppin's picture
dollypoppin
1423 pencils

Great copy.

---------
"Nihil sub sole novum"

skiimo's picture
skiimo
8 pencils

great art work!

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