Havaianas Sandals: Banana

If you love something. Set it free.
Havaianas. A Brazilian original since 1962.

Advertising Agency: AlmapBBDO, São Paulo, Brazil
Chief Creative Officer: Marcello Serpa
Executive Creative Director: Marcello Serpa
Creative Director: Luiz Sanches
Art Directors: Marcello Serpa, Luiz Sanches, Julio Andery
Copywriter: Sophie Schoenburg
Advertiser's Supervisor: Carla Schmitzberger
Planners: Cintia Gonçalves, Sabrina Guzzon, Amanda Thomaz
Typographer: Jose Roberto Bezerra

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10 comments

JLL's picture
JLL
261 pencils

Looks like a dildo... :-))

Jupiter's picture
Jupiter
547 pencils

u have one that looks like that eh? bwahaha!

nice art though:-)

commenting just to gather more pencils:-)

paumarques's picture
paumarques
1314 pencils

aquest és el més "fluixet"

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

jponino's picture
jponino
601 pencils

hahahahha for JLL's comment !
and honestly, this is a fucking good idea with that tagline and if we replace the shoe by a dildo !

Dharmesh aka danny's picture
Dharmesh aka danny
334 pencils

Seriously funny ad.

Dharmesh Padia

Guest's picture
Guest

So, you set your . . bananas free? Please pass around the drugs.

dollypoppin's picture
dollypoppin
1423 pencils

LOL.

---------
"Nihil sub sole novum"

Kamikaze777's picture
Kamikaze777
119 pencils

hehe nothing special but I like the art

Jaap Grolleman's picture
Jaap Grolleman
7004 pencils

Art can become idea as well ;-) And I think it does.

digital_br's picture
digital_br
23 pencils

the problem here is for people out side Brazil this ad won´t make the sense that should be, here in Brazil this ad works really fine.

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