Havaianas Nest: Owl
Dress code. You've cracked it.
Advertising Agency: AlmapBBDO, São Paulo, Brazil
Chief Creative Officer: Marcello Serpa
Executive Creative Director: Marcello Serpa
Creative Director: Marcus Sulzbacher
Copywriters: Gustavo Sarkis, Andre Kassu
Art Director: Marcos Kotlhar
Photographer: Daishi Pais
Illustrators: Marcos Kotlhar
18 Comments
the design is good regarding if you consider it as craft it is a beautiful artwork but i think it has a misleading concept and that why i think the design is slightly week
have seen something similar before
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yeah, already done
designer pushed it to far
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Bored of these.
This is better art.
Havaianas ads are always rocking !!
8.5/10
radical
nothing special
I'm struggling with the line on this one.
You're not alone. A few things about the line befuddle me, but I think they may have wanted to used the word unlocked or something else synonymous rather than the word "cracked." For a second I thought of cracked feet and cracked sandals, which is not a positive.
for me it's just illustration, not ad
it's really nice, but as many of you, i've seen a similar one before
mrckais
none of you guys hear spell the word "Weak" right!!!!
But you used the word 'hear' wrongly too. Right?
It leaves me totally indifferent.
I think the layouts are getting better and the headlines worse.
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It is nice, but since Bombay Sapphire used garland by Tord Boontje it doesn't look very fresh...
very nice