Harvey Nichols: Reborn, 4

Are you ready to be reborn!

Advertising Agency: Concept, Turkey
Creative Director: Niyal Akmanalp
Art Directors: Tolga Akin
Copywriter: Özlem Karakurt
Photographer: Nejat Talas

September 2008


tantrik_indian's picture
953 pencils

There should be some hint on what is indicated - a fashion store? Shoe Shop?

~~this paranoid survived!~~

JamaisVu's picture
408 pencils

Poor womb!!! It can fit an adult and a pair of shoes.
What can I say? That's really gross and literal.
There are surely better ways to symbolize rebirth than an obstetrician's hand. Vulgarity at its best.

whitespace's picture
1953 pencils

I love the concept... but what's with the exclamation mark?

Dale's picture
370 pencils

Harvey Nichols is pretty well known here in London, I suspect the audience in Istanbul is aware of it as well.

The punctuation throws me off as well. The concept is okay, I guess, but I'm not really digging these ads.

- The only thing more rare than a good ad is a good guest comment -

STRTLRS's picture
1601 pencils

This is a good little promotional campaign. Copy placement could use some work.


I think, therefore... yeah.

slip's picture
919 pencils

Charming it is not.



Dingy's picture

Doesn't this ad remind anyone of the famous Bill Bernbach quote: "You are not right if in your ad you stand a man on his head just to get attention. You are right if you have him on his head to show how your product keeps things from falling out of his pockets"?

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