Harvey Nichols: Menswear

Harvey Nichols: Menswear

Harvey Nichols | Menswear
For a wonderful life.

Advertising Agency: DDB, London, UK
Executive Creative Director: Jeremy Craigen
Creative Director: Adam Tucker
Copywriters: Joanna Wenley, Grant Parker
Art Directors: Grant Parker, Joanna Wenley
Photographers: Wayne Parker, Beate Sonnenberg

Your rating: None Average: 8 (3 votes)

Comments

simple and clever.

shoes, clothes - indicating your lifestyle, status, and if you live luxe class - you wear luxe class.
here simply twist live - wear -> wear - live
but still very nice art director work, simply, 'loud talking' pictures contrast - respect!

that means if you want to be on a yacht, you have to wear like a pimp.
david beckham wears adidas, but he has a yacht eh?

nonsense.

Beckham is a fashionista.

I bet he only wears adidas because dior homme doesn't make football boots.

ogilvyandmenon's picture

and maybe becuase adidas pays him like a trillion bucks to endorse the brand

yes. this is a universal truth we all end up... well 'there' sooner or later but it takes more than a pair of decent shoes to make a better living. I' ve seen them do better for this brand...

tantrik_indian's picture

I thought the second option brings more happiness. ;-)
~~be cool eh!~~

Haha,
that's what I thought as well.

I don't get it. Both are HN shoes?

or that says that if you buy it your life will be excessfull and empty?

i think this ad is awesome

Jumo's picture

disguting but true :/

good job :-)

What the world needs now is more CMO's like the one you work with at Harvey Nichols.

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