Harvey Nichols: Lingerie With Lycra Mesh, 3

Lingerie With Lycra Mesh.

Advertising Agency: Miami Ad School Europe, Hamburg, Germany
Teacher: Niklas Frings-Rupp
Art Directors: João Unzer; Rodrigo de Castro
Copywriters: Rodrigo de Castro; João Unzer
Photographer: João Unzer
Published: January 2011


abdeLooK's picture
252 pencils

my god, WHAT..IS..THAT ?..

Reality Check's picture
Reality Check
1894 pencils

Let's hope the Miami Ad School issues an "oops" and submits the real campaign soon.

Ron Burgundy's picture
Ron Burgundy
1636 pencils


arthor's picture
515 pencils

Again, how much does miami pay aotw to have every crappy student ad hit front page? Also, is this fee worked into their tuition?

Ad Analyst's picture
Ad Analyst
462 pencils


Ad Analyst, (Advertising Journals) INDIA

atb2005's picture
13567 pencils

From the school's site:

"Since Miami Ad School Europe opened its doors in 2002, the quality and consistency of the creative work produced by its students has been remarkable. Now, one of the unsung heroes of this great record of achievement has received some well-deserved recognition of his own. Niklas Frings-Rupp, Miami Ad School Europe’s Co-Director, has been identified--by none other than the prestigious D&AD competition--as 2010’s world’s best tutor".


yoono's picture
115 pencils

can't believe it.

arke1's picture
237 pencils

Freaky...not really my cup of tea. I guess it's achieved something though, it's got you guys talking.

ace85le's picture
3939 pencils

Positively ghastly.



Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

ace85le's picture
3939 pencils

Positively ghastly.



Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

Bob.C's picture
1163 pencils

"Advertising is salesmanship in print." - I'd say you've got the wrong saleswoman, but it is a great anti-ad for the Miami Ad School Europe

Nude Copy's picture
Nude Copy
1058 pencils

I think Ivan mentioned somewhere about the quality check he does before posting the ads. Filter it a bit more carefully

Kriativity's picture
418 pencils

silly and immature..

DBB's picture
1218 pencils

Wow, this is new level weird.
Good art direction tough.

Manoma's picture
1108 pencils

I'm affraid...
A died young girl would be more attractive...
I'm joking of course, it's just awful.

jamesrothenburg's picture
554 pencils

Certainly is a eye catching visual. But you need more than eye-catching to sell products. Lingerie is supposed to make women feel sexy. This misses that completely. You could redo this visual with a more classic style lingerie photo and I think you would have a better ad.

bakamono's picture
1004 pencils

Schools suck!

because therefore it is

CriticalVoice's picture
165 pencils

Disgusting. And why must serve again a naked woman?

abake's picture
1272 pencils

It's not just bad, it's bad for the brand.

Bife's picture
101 pencils

will receive a Cannes award ¬¬

spaceopera 3000's picture
spaceopera 3000
37 pencils

Genius work. Love the drama. Bold, flawless Art Direction.

life without music would have been so unfair.

Boxey's picture
8885 pencils


Peter Plan's picture
Peter Plan
15 pencils

Those Miami Ad School Students are so far from reality and even creativity.

AD-rian's picture
261 pencils

double-u tee eff mate?

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