Harvey Nichols: Lingerie With Lycra Mesh, 1

Lingerie With Lycra Mesh.

Advertising Agency: Miami Ad School Europe, Hamburg, Germany
Teacher: Niklas Frings-Rupp
Art Directors: João Unzer; Rodrigo de Castro
Copywriters: Rodrigo de Castro; João Unzer
Photographer: João Unzer
Published: January 2011

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fanboy_killer's picture
49 pencils

These are terrible...

ace85le's picture
3939 pencils

Positively ghastly.



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Nude Copy's picture
Nude Copy
1058 pencils

Ivan, I think we seriously need a thumbs down icon for bad ads

ivan's picture

How about giving it one star. That stands for "damaging".

Ivan Raszl, admin of AotW

kleenex's picture
26231 pencils

Sorry Ivan.... Even I would like to give this whole set of ads a -10 star rating..... A one star rating is being toooooo generous imo.

This women does not even look real at all....

Bob.C's picture
1135 pencils

Looking at the UK where Harvey Nics is has it's stores I can only assume that the ad hopes to generate tabloid controversy and ASA complaints (which will be dismissed a la Miu Miu case) to raise the profile of harvey nichols lingerie.

This kind of manipulative behavior that is making the mental barrier between the advertising and the intended recipient stronger.

Manoma's picture
1093 pencils

A died young girl would be more attractive...
Im joking of course, it's just awful.
And here kiling breast...
what shit does have in the head ?
My question is not injourious, just kidding in the same tone than the autors ;-))

Bife's picture
101 pencils


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