Harley-Davidson has created a "Book Club" with a difference, in a new campaign created by 303Lowe, Sydney. To promote the launch of the 2014 Harley Genuine Motor Accessoriescatalogue, the campaign features the Harley-Davidson-style 'Book Club' complete with Skull & Cross Bone China.
Some books are for book people, this book is for bike people.
The 2014 genuine motor parts & accessories catalogue is here.
Creative Director: Richard Morgan
Art Directors: Adam Whitehead, Alex Haack
Copywriters: Sean Larkin, Kate Holdsworth
Illustrators: Adam Whitehead, Paula Cardona
Photographer: Sean Izzard
Head of Business Management: Matthew Clarke
Business Manager: Laura Dewey
Planner: Dan Clark
RKS Design’s Scott Clear on Product Design’s Crucial Role in AdlandRead More
Clio Fashion & Beauty
Moving Image & Content Founder Quynh Mai On Bringing “Creative Firepower” To Digital StorytellingRead More
Agency of the Year X Country Winners Showcase Creativity Defined by CultureRead More
Pursue a Passion Project? We Want to Showcase It!Read More