Hansaplast: Knee

Advertising Agency: TBWA\RAAD Dubai, UAE
Executive Creative Director: Milos Ilic
Art Director / Copywriter: Mohanad Shuraideh
Photographer: Tejal Patni
Illustrators: Ashish Vaze, Rahul Joshi
Released: February 2009

16 comments

Guest's picture
Guest

It works but it's very boring. It's a one-off not a campaign.

Guest's picture
Guest

another fake?

if not, that's 90.

Guest's picture
Guest

what a shit ..... another from dubai the land where client have no brain ....

Guest's picture
Guest

Wonderful!

Great idea.

TRICKY's picture
TRICKY
3950 pencils

these are good

"just commenting to gather points i love free drinks"

The man who stops advertising to save money is like the man who stops the clock to save time

MindZoo's picture
MindZoo
119 pencils

Not bad - maybe a little tighter would have communicated better.

elgrecones's picture
elgrecones
323 pencils

didnt had to make it twice...

Guest's picture
Guest

Same mediocre idea twice.

reem1's picture
reem1
41 pencils

While I'm not sure if the idea was replicated, I do agree that is is mediocre. It's too safe.

As well, the execution feels too contrived.

icanthink's picture
icanthink
270 pencils

GOOD WORK!!!

Guest's picture
Guest

i dont want to stick it on my wound, its dirty....

Guest's picture
Guest

90% of Dubai, Lebanon, Iran, Tailand works is absolutely fake. It's a shame to advertising.

Guest's picture
Guest

I don't understand why people criticize this ad negatively!
May be they don't have any sense.

Guys, you can actually cheer up. Coz, you have done a brilliant work.

Black Fauns's picture
Black Fauns
137 pencils

great.

louie_wang's picture
louie_wang
160 pencils

very nice!

Andrey Vaslit's picture
Andrey Vaslit
210 pencils

So clear. But I don't know what exactly is Hansaplast, curative bandages?
Anyway cool, I putted "hansaplast" on google images, and they have the same concept, not bad idea, simple, but it can be boring at 3th time.
For me.

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