Hansaplast: Knee

Adhesive Bandages

Advertising Agency: TBWA, Lima, Peru
Creative Director: Jorge Santibañez
Art Directors: Jorge Romero, Celso Zelaya
Copywriter: Fernando Rizo-patrón
Photographer: Jason Sullivan
Additional Credits: Frank Delgado
Published: January 2010

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30 comments

saidukaringa's picture
saidukaringa
273 pencils

Child work... it can be used...
but it delivers the message.

Saidu Karinga
The Idiot

http://saidukaringa.yolasite.com/

CUTIEPIE's picture
CUTIEPIE
347 pencils

wow!!!!!! i admit is not the same idea but the picture they used IS the same as the one on the link!!!!

ivan's picture
ivan

It's the same brand too. Perhaps it's intentional. Same campaign for different markets.

Ivan Raszl, admin of AotW

Dzsoi's picture
Dzsoi
5269 pencils

You know what is copied? Your comment... from the previous ad. And as I said there, different idea. But I won't copy the explanation.

Byte's picture
Byte
325 pencils

Come on peruvian guys! ar you kidding?

Byte!

anibal smith's picture
anibal smith
48 pencils

aaa osea con hansaplast te queda una muy buena cicatriz
que chevere

sophia_uk's picture
sophia_uk
28 pencils

The idea is good, but not the image.

sirvan's picture
sirvan
29870 pencils

This looks like it's making the injury worse.

+++

"I love some things, and don't love some other things."

rehpani's picture
rehpani
312 pencils

PREFIERO QUEDARME CON LA HERIDA A TENER QUE PONERME HANSAPLAST
LA CICATRIZ QUE QUEDA ES FATAL

choloasesino's picture
choloasesino
9 pencils

It close the injury!
is that hard to understand?

Deivid Droga's picture
Deivid Droga
14 pencils

No está bien.

anibal smith's picture
anibal smith
48 pencils

Hansaplast causes scars

koraysa's picture
koraysa
77 pencils

done!

koraysa's picture
koraysa
77 pencils

as in "done before" :)

la teta asustada's picture
la teta asustada
11 pencils

ta bueno

Audrey_5Avenue's picture
Audrey_5Avenue
12 pencils

Oh dear, no...

Big Lebowski's picture
Big Lebowski
3 pencils

great ad!!!!! very nice visuals!!!!!!!!!!!!

Vitruvian Man's picture
Vitruvian Man
8 pencils

Chévere¡

Es verdad que te ayuda a cerrar las heridas así de fácil.

mmackinven's picture
mmackinven
1596 pencils

Why is there a mans hand on a child's body?

L. Wiesen's picture
L. Wiesen
258 pencils

seen it before...

hufflepoff's picture
hufflepoff
430 pencils

Yeah im not seeing the idea here. Un-zipping the bandage does not say adhesive to me...

MJStinson77's picture
MJStinson77
601 pencils

Not sure the zipper was the right visual. It says 'scar' to me not adhesive.

www.mandyjunestinson.com | ninjabread.wordpress.com | wordjones

Usher's picture
Usher
26 pencils

I DON'T LIKE IT

CWO's picture
CWO
20 pencils

SI DENTRO DE SU LINEA DE ADHESIVE BANDAGES HANSAPLAST OFRECE
UNAS QUE CONTIENEN COMPUESTOS PARA PREVENIR LAS CICATRIZACIONES ANOMALAS

APROBARIA ESTE VISUAL PARA REFERIRSE UNICAMENTE A LAS QUE SOLO CIERRAN LA HERIDA?

OBVIAMENTE QUE NO, POR QUE?

PORQUE ESTAN EN CONTRA DE LAS ADHESIVE BANDAGES DE HANSAPLAST QUE ADEMAS DE CERRAR LAS HERIDAS PREVIENEN LAS CICATRICES ANOMALAS.

NO PUEDEN HABLAR DEL CONJUNTO "ADHESIVE BANDAGES HANSAPLAST" CON ESTOS VISUALES

CWO's picture
CWO
20 pencils

ADHESIVE BANDAGES HANSAPLAST ALSO PREVENT ABNORMAL SCARS

THESE GRAPHICS ARE WRONG.

akshaysrikar's picture
akshaysrikar
420 pencils

OUCH.. this visual hurts... really, i don want a zip in my knee.... again...ouch.....

this is creative bs

crashandburn's picture
crashandburn
55 pencils

definitely what i'm thinking of LOL.

daltonicdesign's picture
daltonicdesign
51 pencils

Señores 2 dias faltan para el APAP sigan subiendo sus truchos

dheeraj4uuu's picture
dheeraj4uuu
34 pencils

looks like ...not a good one...

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