Handicap International: The shoe
Today, 37 countries continue to produce antipersonnel mines and cluster bombs. To stop the massacre, sign petition on www.sousmunitions.org
Creative Director : Vincent Ferreira, Alexandre Lucain
Copywriter : Alexandre Lucain
Art Director : Vincent Ferreira


6 comments
Even if it were a proper landmine, it doesn't jump out from the image as a landmine. Not at first anyway. I had to read the copy to get what it was. Maybe I'm just having a slow day.
Agreed, nice thought, nice execution. Just not on point.
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brandon
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brandon
www.brandonknowlden.com
eh... the mine salesman will blow himself up won't he?
hahaha...whitespace.
the land mine could have been better i guess, more real maybe
but the idea is awesome! and effective!
love it
it gave me goosebumps
lov it