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Comments (21)

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Highest Rated

KDadá's picture
KDadá
Activity Score 106

Exactamente....

sumsum's picture
sumsum
Activity Score 615

??? the soldier is staying cool because of the (mint?-) candy? is this the point?

tunji's picture
tunji
Activity Score 20

I just dont understand.

tunji jack

Wordnerd's picture
Wordnerd
Activity Score 6692

I don't understand this war content! It's a f***ing mint!!!

StarlaY's picture
StarlaY
Activity Score 310

I liked the idea: "halls lowers down your body temperature so that the stuff around you emits more heat..."
" war" execution is probably because of infrared thermal scanners are generally used to detect the enemy around in the dark...
The same idea could be executed in different (and better ways) though.

“Inspiration exists, but it has to find us working.” Picasso.

topawers's picture
topawers
Activity Score 139

well yes... but, it's still too complicated for anyone out there to get.

BOOBJOB LOOBCANNON's picture
BOOBJOB LOOBCANNON
Activity Score 1838

I agree

We're going to need more lube.

but_why's picture
but_why
Activity Score 280

And it's obviously a complete lie.

ernesto p's picture
ernesto p
Activity Score 76

ese recurso lo usó nix, una bebida cola, en la década del ´90

chederico's picture
chederico
Activity Score 40

I dont see what's complicated here : Halls' mint is so strong it makes the one who chews it colder than metal.... Which is why only the gun appears on the thermic image...
Good job to me.

T-bone's picture
T-bone
Activity Score 48

My point in case. Rested. Sorry.

Totto's picture
Totto
Activity Score 685

Ad for them army men it is. Not for us lay-ad-men.

Intelligent ads are the need of the hour.

kbaudelaire's picture
kbaudelaire
Activity Score 54

they could've used some other... less war related imagery... the photos subtract form the ad's punch...

Tincho's picture
Tincho
Activity Score 1093

The problem with these is the fact that they chose army and militar pics. There´s no reason to put that kind of images.

ricklongo's picture
ricklongo
Activity Score 1244

The problem with these is that the target audience wouldn't get them in a million years.

KDadá's picture
KDadá
Activity Score 106

Exactamente....

but_why's picture
but_why
Activity Score 280

The problem with these is they're shit.

oscarpola's picture
oscarpola
Activity Score 470

Awful, not different, just awful

skeMaMen's picture
skeMaMen
Activity Score 428

Everything is bad, esspecially heat-meter (???)...(???)

Design with no knowledge about printing, it's not design!

>>> Designed to be signed...

kusseejner's picture
kusseejner
Activity Score 242

Why the bloody hell would you want to have a body temperature lower than metal??? Here's a thought: Use the gun to shoot yourself, then you will stay cold even when you run out of Halls

iT-iS-i's picture
iT-iS-i
Activity Score 1721

Got three letters for this... JWT. That's what's wrong with this, JWT beijing...

Add insult to injury then burn the candle at both ends.

:: Put your ears against the ground so i can walk over what you heard::

atn710's picture
atn710
Activity Score 9

I like the concept -- lowers your body temperature/ keeps you cool. The execution fails the concept as related to the product and target audience.

They're just words...

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