linotype's picture
69 pencils

Great, great artwork, congrats

ricards's picture
6 pencils


rocketman's picture
387 pencils

beautiful, my favorite of the series

bara bara baez's picture
bara bara baez
148 pencils

I has a dream I made this ad

primo_susto's picture
440 pencils



dauntless's picture
60 pencils

Brilliant Artwork...Congrats :)

tantrik_indian's picture
953 pencils

Wonderful. Super idea.

~~be cool eh!~~

~~this paranoid survived!~~

Emran Hayat's picture
Emran Hayat
832 pencils

thts beautiful... nice work ;)

Creativity is a natural extension of our enthusiasm

imke's picture
472 pencils

Damn good ............Damn good work

"No think is impossible"

daniel ieraci's picture
daniel ieraci
333 pencils

Very nice, really like this series.

Have Heart's picture
Have Heart
922 pencils

Common, it's so obvious that all the comments above come from JvM. It's always the same, when JvM posts a campaign here: within a few seconds 10 praising comments show up and all of them are so full of exaggeration - it's a shame!

Now to the campaign: the artwork/design is nice, but you can find this look in EVERY illustration/design book. And the concept is plain old and sucked out. Sorry...

justpassingby's picture
1368 pencils

i agree with have heart, this looks like a page ripped out of an illustration book with a product slapped on it.
whats the big idea? who will remember this and refer to it in one year time? no one

Wolfgang's picture
143 pencils

@ Have Heart, justpassingby

Oh yes, I have seen this also before. There is so much illustration out there. I mean have you looked at it closer? There is some nice handcrafted typography you wont find in any books. Although you do not like it. I do. Nice work.

justpassingby's picture
1368 pencils


i think they should have spent more time coming up with an idea than coming up with as many ways and fonts to spell jeans.

I think you are the type who likes really made up girls who wear alot of lipstick and eye shadow and once you take her out for dinner and spend time with her youll find out how shallow and boring she is.

Wolfgang's picture
143 pencils

You make me laugh.

Abadia's picture
4 pencils

very nice

hairy potter's picture
hairy potter
2 pencils

oi, justpassingby. Whats matter with the idea. Ok, it's not a big one.
But if a girl uses lipstick n eye shadow it doesn't mean that she s got nothing to say.
(may be you re too afraid or too horny to chat her up?! - just kiddin)
I mean an ad is nothing more but nothing less than an ad. And it need to get attention.
We all see that it's got attention. Even if you dislike the idea, they get you to get it and to think bout it - and even to write bout it.
And to quote bill bernbach "advertising doesn't create a product advantage. it can only convey it." And if thats what the recordstudios wanted them to say. They might just did it.
And another point I really would love to discuss. Do you really think an idea is just a little sentence? I mean, we get a lot of things told in the picture that you might just get unknowingly, and I really think people get cos they grow up with TV nowadays. Really think time ends when graphix make a layout and a copywriter make the idea...blablabla....have to work. cos I really would like to do something like this.

Guest's picture

loved it

Guest's picture

loved it

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