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Hachi Tei Restaurant: Shark

Hachi Tei Restaurant: Shark
Your rating: None Average: 2 (3 votes)

Agency: Y&R, Singapore
Creative Director: Patrick Low
Art director: Eddie Wong Yew Heng
Copywriter: Nirmal Pulickal
Production Manager: Raymond Ng
Illustrator: Kevin Tan

6 Comments

popdistortion's picture 1612 pencils
popdistortion | Sat, 2006-10-28 06:33

Well... sort of nice. But just sort of.

http://www.reinhardkrug.de/

ivan's picture
ivan | Tue, 2006-10-31 12:11

I personally love Sushi, and the stark simplicity talks to me. Love the six pack and I associate with the shark as I want to have such a six pack. :)

Jet Propulsion Lab's picture 10719 pencils
Jet Propulsion Lab | Wed, 2006-11-01 15:16

I once went to an aquarium on a Monday morning when very few people were around and I caught a shark using an AbFlex. But as soon as it spotted me admiring its stamina, it swam away. It had the "tell-anyone-and-you're-shark-food" look on its face as it looked back at me...

riseabove's picture 8 pencils
riseabove | Wed, 2006-11-01 22:11

If this campaign were an attempt to scoop some medals at the award shows, I am sad to say it failed miserably.

jason_cranium's picture 4 pencils
jason_cranium | Wed, 2006-11-01 22:14

The sushi may be really fresh, but the ad is really stale. The line seems weak. Was the copywriter away on vacation?

jonft's picture 264 pencils
jonft | Sat, 2007-05-19 08:48

No wonder Chris Jaques left the agency!

jono

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