Habitat for Humanity Australia: Face

Advertising Agency: Clemenger BBDO, Sydney, Australia
Creative Director: Rocky Ranallo
Art Director / Typographer: Baz Beckley
Copywriters: Chris Berents, Michael Dawson

14 comments

rebelscum's picture
rebelscum
2112 pencils

Ahhhhh, Anne Geddes. You've inspired us all :)

I gotta learn this technique. Everyone seems to be doing it except me.

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"I saw a subliminal ad executive once, but only for a second." - The Wright
www.ryanfox.ca

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I have thousands of pencils and $1.50 so I'm off to Starbucks

whitespace's picture
whitespace
1953 pencils

Anne Geddes? Care to explain?

ivan's picture
ivan

She's been doing these mini babies: http://images.google.com/images?q=Anne+Geddes
But, not sure how they relate to this ad.

Ivan Raszl, admin of AotW

rebelscum's picture
rebelscum
2112 pencils

My bad, I meant Liebovitz (sp?). (It was late and I was high on the Easter Wine :P)

This typographic style first started when someone put type over this image: http://i.realone.com/assets/rn/img/1/0/8/2/10202801-10202807-slarge.jpg

It's been cropping up ever since. It's a beautiful technique, and one I need to learn.

____________________________________________________________

"I saw a subliminal ad executive once, but only for a second." - The Wright
www.ryanfox.ca

____________________________________________________________

I have thousands of pencils and $1.50 so I'm off to Starbucks

Luis Maram's picture
Luis Maram
252 pencils

I don't know who did it or how. But this is inspiring. One of the best typographic social ads I've ever seen.

Kingo's picture
Kingo
11 pencils

Love it. Made me actually donate instead of want to donate.

baz's picture
baz
67 pencils

baz beckley at oedd.net did it and thanks for the positive feedback.
And I am also available for freelance.

LeeHarvey's picture
LeeHarvey
3045 pencils

Well done baz!

baz's picture
baz
67 pencils
Crisp One's picture
Crisp One
2007 pencils

Beautiful

man thurd's picture
man thurd
76 pencils

Bravo

xaidu's picture
xaidu
6 pencils

Amazing

Guest commenter's picture
Guest commenter

yo this pic rulz

Guest commenter's picture
Guest commenter

sweet it ruled

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