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Rock to the top

Agency Network: 
Published/Aired: 
April 2013
Description: 

Print advertisment created by BBDO, Singapore for Guinness, within the category: Alcoholic Drinks.

Advertising Agency: BBDO Proximity, Singapore
Chief Creative Officer: Danny Searle
Executive Creative Director: Scott Walker
Creative Directors: Primus Nair, Douglas Goh
Copywriter: Primus Nair
Art Director: Douglas Goh
Photographer: Cedric Lim
Illustrator: Jeroel Leyble
Art Buyer: Jowie Luo

Comments (24)

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dominantic14's picture
dominantic14
Activity Score 63

nice
good job BBDO Singapore, my congrats

Roger Keynes's picture
Roger Keynes
Activity Score 5498

Like...

The Jobless Writer
Will Think for Salary

Shawali's picture
Shawali
Activity Score 8442

eye candy!

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

Victorious's picture
Victorious
Activity Score 95

Yeah, I like to look at this. Not bad

caamagno's picture
caamagno
Activity Score 55

nice!

kleenex's picture
kleenex
Activity Score 49584

Really good.

gottfried's picture
gottfried
Activity Score 6

Guinness always tells stories about being successful. It's very intelligently and it makes people happy. "I just need a Guinness to be successful" said my subconscious.

cvchitale's picture
cvchitale
Activity Score 1418

B E A U tiful......

Siddarth Basavaraj's picture
Siddarth Basavaraj
Activity Score 1673

awesome

Love creating ads..

Baelin's picture
Baelin
Activity Score 273

Can also read the story in reverse. Drinking Guiness is what brought me to the bottom :P

Andrej Troha's picture
Andrej Troha
Activity Score 613

:DDD Good point!!
I can visualize jury members all excited about this series, praising it, loving it… then someone like you squeezes air out of their lungs with such reality-bites, pessimist House MD observation.

the_lizard_king's picture
the_lizard_king
Activity Score 1257

Nice art... Great job guys!

And then GOD said...
Let there be creativity!!!

Rodimens's picture
Rodimens
Activity Score 229

Great one!

CommandZ's picture
CommandZ
Activity Score 2498

Beautiful.

NatsN's picture
NatsN
Activity Score 164

Nice!

work and copy's picture
work and copy
Activity Score 509

Great story in a limited space with minimal copy.

vaebhav8's picture
vaebhav8
Activity Score 14

Good way Of portraying Rags to riches !

kempinski's picture
kempinski
Activity Score 14

excellent!

Annette's picture
Annette
Activity Score 109

Samsonite.

Andrej Troha's picture
Andrej Troha
Activity Score 613

Legendary Guinness' "Good things come to those who wait" is finally brilliantly illustrated. Hat tip to you, guys!

talkingisfree's picture
talkingisfree
Activity Score 2712

This series is incredibly good. Of course Good things come to those who wait pays it off in a better way. Anyway. This campaign is great.

certaintly's picture
certaintly
Activity Score 3994

how/why did this get bumped?

Does commenting on old ads bring them to the front of the page?

@ravdi's picture
@ravdi
Activity Score 50

excellent

andylefty's picture
andylefty
Activity Score 4535

If you have the patience for it, it's nice.

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