Guinness: Fingerprint
It's alive inside.
Guinness Hurling Championship.
Advertising Agency: Irish International BBDO, Dublin, Ireland
Creative Director: Mal Stevenson
Art Director: Pat Hamill
Copywriter: Mark Nutley
Photographer: Kevin Griffin
6 Comments
LOVE it
www.hkstudiosinc.com
again, hurling?
What is what you want to know??... "Hurling" is a game, if you want to know it better just type that on Wikipedia.
Nice campaign, really nice photography.
Oh, please. Guinness (or II BBDO) should try harder. Fingerprint once again with shallow "reason why".
_____________________________________________________
Trifles make perfection, and perfection is no trifle.
agree with duckman, inserting a hurling stick on a fingerprint is an easy way out, nothing new there, and too forced as a visual solution.
agree, agree, agree... very forced.