Guia Academica: Strainer

Having a PHD makes you stand out in the crowd.

Advertising Agency: Sancho BBDO, Bogota, Colombia
Creative Directors: Giovanni Martinez, Hugo Corredor
Group Directors: Claudia Murillo
Graphic Designers: Claudia Murillo, Ivan Gutierrez
Copywriters: Andres Norato, Luis David Parra
Other additional credits: Andrea Zarate
Published: May 2008

25 comments

anyname's picture
anyname
2 pencils

Very well done!!!

ahmed ragheb's picture
ahmed ragheb
297 pencils

mmm nice !! artwork

urrutia's picture
urrutia
8 pencils

A great solution to transmitting a simple message! I'm absolutely loving the visual!

caju's picture
caju
123 pencils

Simple idea. Great execution. Nice!

M´AD MAX's picture
M´AD MAX
195 pencils

esssssoooooooooooooooooooo. me gusta mirar atrás y ver buenos trabajos. Señores muy buen trabajo.

M´AD MAX's picture
M´AD MAX
195 pencils

Excellent Work. well done guys

everartz's picture
everartz
7613 pencils

the headline "Having a PHD makes you stand out in the crowd." doesnt match the visual in my opinion... coz the small guy fell off and didnt standout...
--
Everartz

| Everartz |

Penguin's picture
Penguin
42 pencils

PHD Dropout

McBain5000's picture
McBain5000
115 pencils

he was strained through..

raverus's picture
raverus
1476 pencils

the only thing thats not standing is this idea.

R. Rinaldi's picture
R. Rinaldi
686 pencils

So solid.

wildbore's picture
wildbore
749 pencils

nice idea. poor copy.

getconnected2001's picture
getconnected2001
989 pencils

Quite forced Idea, though nice work of art.

Penguin's picture
Penguin
42 pencils

I have been noticing your comments for a while now. Yours are mostly contradictions or a variant of what's wriiten just above you. It's not quite mandatory that you have a point of view on everything. When you don't have one, why feign you have a great one?

iamcreative's picture
iamcreative
262 pencils

good execution!

mrtalented's picture
mrtalented
2175 pencils

childish art direction and retouch.

djakuza's picture
djakuza
517 pencils

sorry guys but the art direction is awful! and look at the typography, really ugly typefaces. c'mon!

Toro's picture
Toro
1007 pencils

This campaign doesn't work at all.

The visual says something like: many hands make up for great result, don't drop out.

First get the idea right before there is even discussion about art direction.

Malala's picture
Malala
295 pencils

idea is good. art direction is bit poor. look at the 2d strainer and 3d shadow.

McBain5000's picture
McBain5000
115 pencils

end of the day, the concept is so far removed from a PHD and what it stands for, that it's not very relevant... unless you're studying for a doctorate in tea drinking!

marlaa's picture
marlaa
60 pencils

way too literal in my opinion. plus, the visual and the line do not match.

theanc's picture
theanc
2778 pencils

I don't like it also. It's too literal and a strainer made of people? What does this mean? If people are the strainer how they're also what's being strained?

PORTUGUÊS: http://augustocorreia.carbonmade.com I ENGLISH: http://augustoinenglish.carbonmade.com

iRitz's picture
iRitz
45 pencils

Felicidades.

Rachel.Mann's picture
Rachel.Mann
450 pencils

This idea is "strained"

HAHA, GET IT?!

Guest's picture
Guest

Mansoor

This idea is very gooooooooooooooooooood.

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