Guia Academica: Strainer
Having a PHD makes you stand out in the crowd.
Advertising Agency: Sancho BBDO, Bogota, Colombia
Creative Directors: Giovanni Martinez, Hugo Corredor
Group Directors: Claudia Murillo
Graphic Designers: Claudia Murillo, Ivan Gutierrez
Copywriters: Andres Norato, Luis David Parra
Other additional credits: Andrea Zarate
Published: May 2008
27 Comments
Very well done!!!
mmm nice !! artwork
A great solution to transmitting a simple message! I'm absolutely loving the visual!
this guy is not standing out, he looks lost
if to change color at least...
Go Younha!!!
I agree completely. He should have fall over something other than white space.
Simple idea. Great execution. Nice!
esssssoooooooooooooooooooo. me gusta mirar atrás y ver buenos trabajos. Señores muy buen trabajo.
Excellent Work. well done guys
the headline "Having a PHD makes you stand out in the crowd." doesnt match the visual in my opinion... coz the small guy fell off and didnt standout...
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Everartz
| Everartz |
PHD Dropout
he was strained through..
the only thing thats not standing is this idea.
So solid.
nice idea. poor copy.
Quite forced Idea, though nice work of art.
I have been noticing your comments for a while now. Yours are mostly contradictions or a variant of what's wriiten just above you. It's not quite mandatory that you have a point of view on everything. When you don't have one, why feign you have a great one?
good execution!
childish art direction and retouch.
sorry guys but the art direction is awful! and look at the typography, really ugly typefaces. c'mon!
This campaign doesn't work at all.
The visual says something like: many hands make up for great result, don't drop out.
First get the idea right before there is even discussion about art direction.
idea is good. art direction is bit poor. look at the 2d strainer and 3d shadow.
end of the day, the concept is so far removed from a PHD and what it stands for, that it's not very relevant... unless you're studying for a doctorate in tea drinking!
way too literal in my opinion. plus, the visual and the line do not match.
I don't like it also. It's too literal and a strainer made of people? What does this mean? If people are the strainer how they're also what's being strained?
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This idea is "strained"
HAHA, GET IT?!
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"I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death."
- Leo Burnett
Mansoor
This idea is very gooooooooooooooooooood.