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Cancer

Agency: 
Published/Aired: 
September 2012
Description: 

My family left my because I have cancer.
What if we treated other sick people as we treat HIV positives?

Advertising Agency: Filadélfia Comunicação, Brazil
Production: Grupo Vhiver
Creative Director: Dan Zecchinelli
Art Directors: Rivadávia Coura, Lucas Queiroz
Copywriters: Flávio Chubes, Dan Zecchinelli

Comments (4)

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Highest Rated

Fernando Fernandes's picture
Fernando Fernandes
Activity Score 1414

A pior e a mais dura realidade!

certaintly's picture
certaintly
Activity Score 3994

your family and friends leave you if you get hiv???????

Roger Keynes's picture
Roger Keynes
Activity Score 5498

This whole campaign feels implausible. :(

The Jobless Writer
Will Think for Salary

NicoCiego's picture
NicoCiego
Activity Score 1033

Well, if that's case, you can never call them family.

Fernando Fernandes's picture
Fernando Fernandes
Activity Score 1414

A pior e a mais dura realidade!

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