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Check out the Cannes Lions 2008 Grand Prix Press Winning Campaign by DDB, SA.
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Growing Brains: Garden
Don't let your baby, lead the way!
Advertising Agency: Grey - Mena Network
Creative Director / Copywriter: Ahmed Bahey
Art Directors: Mohamed Farid, Osama Mahran
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I think that the kid wants to say something to us.
but what ?
look for the bby look again, if u can't understand that she is very excited, i think you'll need to click BACK
What that baby is very excited??? WoW, that is the most bored excitment i've ever seen.
Ohh. So it ist a campaign. But what is this campaign about. an X File?
Life's a Trip. Enjoy the Ride!
what a waste of budget!
SIMPLY THE CONCEPT HERE IS VERY EASY, WE PLAYED ON THE ATTRACTION OF A NEW AMAZING BABIES BRAIN STORE, THAT U’LL NEED TO CONTROL OVER UR BABIES STEPS…
We Appreciate Ur comments/Thanks and best regards
Ahmed Bahey\Creative Director . GREY\MENA NETWORK . ahmad.bahey@greybeirut.com
'THAT U’LL NEED TO CONTROL OVER UR BABIES STEPS…'
what does this mean?
Control over your babies steps?
Seriously.
What is going on here.
huh?
Yo tampoco entiendo.
And on of top of that they send an explanation....it`s all downhill this point baby!!!!
Nice nice, but i think the previuos one more expressive, but i liked the dde look here ,!!
please stop The "Copy and paste Comments", the concept is really direct and to the point and very segmented.
~the concept is...very segmented.~
No argument here.
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"I saw a subliminal ad executive once, but only for a second." - The Wright
www.ryanfox.ca
I think you should get a proper translator for the line instead of using babelfish.
It no sense making.
If it is growing brains, you should let them lead the way. Isn't it?
It conveys negative to me!
withalltherespects
This doesn't make a lick of sense.
HAH!! Someone else who says "Don't make a lick of sense". Love it :)
____________________________________________________________
"I saw a subliminal ad executive once, but only for a second." - The Wright
www.ryanfox.ca
sorry not working.. at least most of the comments here are still questioning the rational behind it, so it is concluded as a waste of money, time and effort and the creators of this campaign should admit that they got it wrong... good luck for you all next time...
--
Everartz
clear direction!
“Advertising is the art of convincing people to spend money they don't have for something they don't need.”
Ya...but towards where??? What is the concept, rationale, idea. Enlighten us.
i love the ccp, but i can't understand this one, the dude's steps ???
but nice sequence :
i love the ccp, but i can't understand this one, the dude's steps ???
but lovly sequence :
I am really confused by this ad and the explanation for the concept. I don't think the agency should be trying to explain themselves or patting themselves on the back on this site. It totally illegitimizes the whole purpose of putting work on here.
Too many cooks in the kitchen....
NOTE: THERE IS A MISTAKE IN THE PAGE TITLE; IT'S NOT GREY UAE.
Ahmed Bahey\Creative Director
GREY\MENA NETWORK
ahmad.bahey@greybeirut.com