Greenpeace: Seventy
70% of the coral reefs, populated by thousands of species, could be wiped out by 2100.
This is global warming.
Advertising Agency: Saatchi & Saatchi, Bucharest, Romania
Creative Director: Jorg Riommi
Art Director: Alina Zaharescu
Copywriters: Ana-Maria Taralunga, Jorg Riommi
Photographer: Carioca
Client Service: Liana Petrascu
Published: March 2011


8 comments
Why the fan?
Related to heat?
Not so relevant to me...
Would make much more sense as ambient. Bad for print.
Ok...
campaign boring, too much text, not very attractive!
Everybody is creative, be yourself.
I like the idea of fan, but the while idea does not fully work for me.
What is the problem if coral reefs are wiped out? Sorry I don't know.
shahid
Doesn't work for me.
works for me.