Greenpeace: Seventy

70% of the coral reefs, populated by thousands of species, could be wiped out by 2100.
This is global warming.

Advertising Agency: Saatchi & Saatchi, Bucharest, Romania
Creative Director: Jorg Riommi
Art Director: Alina Zaharescu
Copywriters: Ana-Maria Taralunga, Jorg Riommi
Photographer: Carioca
Client Service: Liana Petrascu
Published: March 2011

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8 comments

MissCopywriter's picture
MissCopywriter
168 pencils

Why the fan?
Related to heat?
Not so relevant to me...

Boxey's picture
Boxey
8885 pencils

Would make much more sense as ambient. Bad for print.

Billybell's picture
Billybell
373 pencils

Ok...

dadada's picture
dadada
1719 pencils

campaign boring, too much text, not very attractive!

Everybody is creative, be yourself.

kleenex's picture
kleenex
26994 pencils

I like the idea of fan, but the while idea does not fully work for me.

shahidali's picture
shahidali
4063 pencils

What is the problem if coral reefs are wiped out? Sorry I don't know.

shahid

iTurk's picture
iTurk
140 pencils

Doesn't work for me.

Glut's picture
Glut
3947 pencils

works for me.

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