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Greenpeace: Ocean defenders, 3

Greenpeace: Ocean defenders, 3
Your rating: None Average: 9.7 (7 votes)

Our oceans need more protection.
Come on board: www.oceans.greenpeace.org

Agency: Lowe AG, Switzerland
Creative Directors: Valentina Herrmann, Beat Egger
Art Directors: Valentina Herrmann, Fernando Perez
Copywriters: Beat Egger, Keith Loell
Via: gotads

11 Comments

Shut Theory's picture 517 pencils

although this is the most eye catchy of the campaign, i didnt quite get it!

http://shut.elmota.com

regards_______________________
http://shut.elmota.com

roman-schwienbacher.com's picture 1027 pencils

i think they are hidding themself behind the tag, from us, the mighty predetor.
visualy a very nice campaign for greenpeace.
peace..

justpassingby's picture 1372 pencils

really nice

Thiago Aranha's picture 121 pencils

Freakin'tastic!!1 Love the copy, love the visuals... hate that we need ads like this...

Lorem Ipsum dolor sit amet...

Fractal Rene's picture 65 pencils

This is brilliant.

A. J. SMITH's picture 2850 pencils

I think as a concept this one works better.

The radically different visual style between this and the sea monsters one makes it feel like a whole different campaign though.

Doberman's picture 48 pencils

Great.

Doberman.

Rog's picture 6110 pencils

Yep. Pay that.

"It's Mabo. It's land rights. It's the VIBE, your honour!"

>>>> That's not an ad. THIS is an ad.

sherman's picture 153 pencils

this copy is the best of the serie.

Chocolat's picture 288 pencils

i think this is the best one....though i don't think this campaign is really going to move anyone to make a difference.

the_ashlands's picture 1396 pencils

definitely the best of the bunch...great use of the tag/copy element...

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