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Greenpeace: Hourglass

Greenpeace: Hourglass
Your rating: None Average: 8.4 (47 votes)

Time is running out.

Advertising Agency: Draftfcb Kobza, Vienna, Austria
Art Director: Roman Steiner
Copywriter: Arno Reisenbüchler
Photographer: Robert Striegl
Published: 2007

Comments

Domingos's picture 14 pencils
Domingos | Sat, 2007-12-22 20:02

nice idea

Don Draper's picture 148 pencils
Don Draper | Sat, 2007-12-22 21:42

Yes the line helps, but I wonder if I would have got this had it not been labeled "hourglass"?

Lecter Lecaros's picture 247 pencils
Lecter Lecaros | Sat, 2007-12-22 22:44

come on guys, this ad its like travel in time, good for the 90s but old idea for 2007.
sorry Vienna:(

www.therarebulldog.org

laserbeak's picture 103 pencils
laserbeak | Sun, 2007-12-23 02:01

I have to disagree with Cartman here. Nice idea here, even n 2007.

imke's picture 472 pencils
imke | Sun, 2007-12-23 02:08

KILLER IDEA

TIME IS RUNNING OUT OF TIME

"No think is impossible"
---------------------------
http://mikeyonjan.blogspot.com/

http://merobarema.blogspot.com

the_capywriter's picture 2895 pencils
the_capywriter | Sun, 2007-12-23 09:48

a good idea is of all ages...

- adsactly! -

Mr.Top's picture 732 pencils
Mr.Top | Sun, 2007-12-23 17:08

ok

elmikel's picture 1153 pencils
elmikel | Sun, 2007-12-23 19:23

It's simple and effective, message is definitely there. I like Greenpeace ads though the message is always the same. But someone has to remind these issues again and again and Greenpeace makes it in a clever way...

Boyko's picture 29 pencils
Boyko | Mon, 2007-12-24 02:05

What IS the issue, ELMIKEL? Time is running out for what? As a consumer I have no fucking clue what they want me to do. The answer is probaby donation, but where's it going and who's it going to?

I think they just found out a tree can look like a hour glass.

varkari's picture 112 pencils
varkari | Mon, 2007-12-24 05:12

nice idea. But you have already cut one tree.....

Rajib's picture 371 pencils
Rajib | Mon, 2007-12-24 05:38

Nice Idea... Working for me...

<<.... Method in Madness ....>>

54NN's picture 93 pencils
54NN | Mon, 2007-12-24 10:55

The 2008 request more

54NN

Jeff Ng's picture 137 pencils
Jeff Ng | Wed, 2008-01-02 03:04

Nice idea and copy, there are more different interpretations if the copy is changed. The copy is precise enough. But art direction can be done better.

Qbird's picture 146 pencils
Qbird | Sun, 2008-01-06 11:56

when u say time is running out..
does its mean u have to double up your action???
chop faster then??
piss....

ad is an art...
art aint ad!!
chirp chirp chirp...

prajith kumar's picture 52 pencils
prajith kumar | Sun, 2008-01-27 04:08

good concept, I like it !!!

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