Greenpeace Greece: Air conditioner
Save energy, save the planet from your own home.
Advertising Agency: Fortune Advertising, Athens, Greece
Creative Director / Art Director: Stelios Livanos
Copywriter: Panagiotis Togias
Illustrator: Constantinos Lazogiannis
Photographer: Tasos Vretos
Published: October 2006


8 Comments
Other 2 concept is fine, but this one ??? Is there any energy saving Airconditiong machine?
<<.... Method in Madness ....>>
do you understand the concept of 'instead'? Or are you too busy discovering one vista after another?
Much better than the laundry one.
Use an fan instead of A/C? These people have no idea what 100% humidity is plus 90+ degree heat. A fan can't cut it. More like adjusting the temperature of the A/C to the point where is doesn't run as much, but still gives you cool air.
You have a point there.
What irritates me is that A/Cs are usually too cold. Very unhealthy because you easily catch a cold and that makes you produce less. Only few people understand the concept of adjusting your A/C to have a pleasant temperature instead of working in a freezer.
ya.. instead.. can u use a telephone instead of mobile.. can u use nothing instead ur trousers (its also saving something) my point is that, can u live in 100% humidity with 90 degree heat... instead of ac you can't use a fan... if you are living in Antertica... then dont need anything. 100% energy saving...
<<.... Method in Madness ....>>
this is shit. i would die in my sleep without the a/c. the fan only generates a swirl of hot moist air.
100% humidity here!
A/C helps lower global warming by making it colder...
Well, probably not but most air conditioners actually help you save on energy.
This ad is wrong.
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