Greenpeace: Chair

The estimated number of orangutans sentenced to death every week, so that we can enjoy new furniture and flooring.
What's the real rice of illegally logging the Asian rainforest?
Learn more at

Advertising Agency: Ogilvy, Beijing, China
Executive Creative Director: Nils Andersson
Creative Director: Doug Schiff
Art Director:Kama yu
Copywriters: Doug Schiff, Fei zhao
Retoucher: Centro Digital
Photographers: Anuchai Srijarunputong, Nok Pipattungkul
Published: March 2007

8 comments's picture
1021 pencils

here the same, 96000 orangutans.....
would make it more interessting.

gibshellenberger's picture
157 pencils

i like this one much better, a little more believable, a little more tragic; and the blood drip, ah the blood drip.

A. J. SMITH's picture
2838 pencils

I prefer this one to the next one.

These are pretty good.


philippertl's picture
656 pencils

2: bananas I had in the morning

Disco Munky's picture
Disco Munky
3900 pencils

The blood is a bit much.
It's just there to make the ad in some way seem more hard core, which is unfortunate because it's a worthy cause but it's been filed under "shock tactics" and has lost some of it's credibility.

Like the rest of it tho.


Doin' it for the points

delphine's picture
4 pencils

the blood is too much, isn't it?

ChristinaMae's picture
8 pencils

The typo in the description under the ad ruined this for me.

otto54's picture
381 pencils

I like that, well executed and great artdirection in the photo

Log in or register to post comments