Greater Vancouver Food Bank, Boink Day: Gord

Self-Promotion for “Boink Day”, the agency’s annual fundraising event benefitting the Greater Vancouver Food Bank. Participants are encouraged to bounce on a pogo-stick (boink) for charity. For every bounce, Spring Advertising donates 10 cents to the Food Bank.

Advertising Agency: Spring Advertising, Vancouver, Canada
Creative Director: Rob Schlyecher
Art Director: James Filbry
Designer: Jeremy Grice, Jose Rivas
Photographer: The Orange Apple
Retouching: The Orange Apple


fadirahhal's picture
235 pencils


chuckieT's picture
680 pencils

I've seen this visual technique before, only with a few less eyes. They've really taken it to the extreme here.

I am not crazy about these... but I think they are pretty clear and will grab attention and raise awareness of the event. So solid work.

kleenex's picture
35352 pencils

I can agree with you on the attention grabbing thing, but I do not like them much at all.

chuckieT's picture
680 pencils

I'm just saying they get the job done.

salil.sharma's picture
2349 pencils

i am watching 1 st time animation effect in Print ad

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