Grazia Magazine: Sock

Remember, women notice the details first. Grazia Magazine. Fashion is in the little things.

Advertising Agency: McCann Erickson, Milan, Italy
Creative Directors: Marco Cremona, Milka Pogliani
Art Director: Erik Loi
Copywriters: Chiara Castiglioni, Francesca Pagliarini
Photographer: Zona 13
Published: March 2009

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20 comments

pork_eater's picture
pork_eater
662 pencils

Is this magazine targeted at men or women ??
nice photography anyway

Wordnerd's picture
Wordnerd
6662 pencils

good insight and a funny ad! good job

Guest's picture
Guest

And so?

What are you asking me to buy here?

Carlos Garcia's picture
Carlos Garcia
846 pencils

Good photo. Good concept. Good art direction.

CG

theanc's picture
theanc
2778 pencils

Great work. Made me zoom it and get it to my favorites.

PORTUGUÊS: http://augustocorreia.carbonmade.com I ENGLISH: http://augustoinenglish.carbonmade.com

bknowlden's picture
bknowlden
3647 pencils

I really enjoy this campaign. Retouching is a little cheesy, but nice insight.

BachBern's picture
BachBern
106 pencils

Nice

corndogfuneral's picture
corndogfuneral
1053 pencils

Ha. I'd agree that the 'look' is taken over the top. Funny idea with a look that's somewhat distracting.

Guest's picture
Guest

i like it, Nice one

Guest's picture
Guest

Very nice art direction

cperry's picture
cperry
280 pencils

smart insight.

Happy Advertising!

gmint7's picture
gmint7
2685 pencils

:::J:::
i like!!

:::J:::

TRICKY's picture
TRICKY
3921 pencils

white socks!!!!! lololol

The man who stops advertising to save money is like the man who stops the clock to save time

Guest's picture
Guest

Soooooo goood.
Great work.

Bravissimi.

otto54's picture
otto54
381 pencils

Soooooo goood.
Great work.

Bravissimi.

Javier Ramírez's picture
Javier Ramírez
1245 pencils

Chief Creative Director Nexus BBDO

Guest's picture
Guest

The sock itself doesn't look that great.

Guest's picture
Guest

bel lavoro. ebbravi!

Ad_Man's picture
Ad_Man
828 pencils

They risk a few metals with that lousy retouch.

- I will complain until that annoying banner laugh, stops!

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

Guest's picture
Guest

i want its tutorial ,,,,

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