Graco Cribs: Woman Baby

When your baby sleeps you sleep like a baby.
Graco A Crib of Dreams

Advertising Agency: Ogilvy & Mather, Santiago, Chile
Chief Creative Officer: Cesar Agost Carreno
Creative Director: Felipe Manalich/Nicolas Neumann
Copywriter: Nicolas Neumann/Felipe Manalich
Account Supervisor: Eric Krohn
Art Director: Gonzalo Navarro
Photographer: Renato Del Valle

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13 comments

Jupiter's picture
Jupiter
547 pencils

yeah baby...thats the way i like it hahaha!

nice one:-)

commenting just to gather more pencils:-)

SoCH_TO's picture
SoCH_TO
953 pencils

Done !! Done !!

Live with Passion

Hibon's picture
Hibon
3731 pencils

Link ? No link no done!

Simple ideas are the best !

jackal hunts's picture
jackal hunts
325 pencils

An OK campaign...

thedesignaddict's picture
thedesignaddict
5329 pencils

Nice insight because it's true.

jamesrothenburg's picture
jamesrothenburg
554 pencils

I wanted to love this but the headline is bit clunky.

Hibon's picture
Hibon
3731 pencils

Nice but not...GREAT.

Simple ideas are the best !

Dreambang's picture
Dreambang
218 pencils

Not Much CREATIVE ..:-(

lynnholilin's picture
lynnholilin
118 pencils

i love how the initial impression makes you think it's a baby but upon closer inspection it is an adult, the pastel hue is lovely too.

Lynn Ho
Decision Communications Pte Ltd
Advertising Agency Singapore
www.decisioncom.com

pulchinela's picture
pulchinela
1054 pencils

It's a true.

Guest's picture
Guest

Truth is is the most powerful thing in advertising...

Truth = real = believable = relevant = credible = action

michelangelo's picture
michelangelo
660 pencils

effective for parents who have baby experience

Libor Oubrecht's picture
Libor Oubrecht
309 pencils

Nice idea, funny one!

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