Graco Cribs: Woman Baby

When your baby sleeps you sleep like a baby.
Graco A Crib of Dreams

Advertising Agency: Ogilvy & Mather, Santiago, Chile
Chief Creative Officer: Cesar Agost Carreno
Creative Director: Felipe Manalich/Nicolas Neumann
Copywriter: Nicolas Neumann/Felipe Manalich
Account Supervisor: Eric Krohn
Art Director: Gonzalo Navarro
Photographer: Renato Del Valle

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Jupiter's picture
547 pencils

yeah baby...thats the way i like it hahaha!

nice one:-)

commenting just to gather more pencils:-)

SoCH_TO's picture
953 pencils

Done !! Done !!

Live with Passion

Hibon's picture
3731 pencils

Link ? No link no done!

Simple ideas are the best !

jackal hunts's picture
jackal hunts
325 pencils

An OK campaign...

thedesignaddict's picture
5329 pencils

Nice insight because it's true.

jamesrothenburg's picture
554 pencils

I wanted to love this but the headline is bit clunky.

Hibon's picture
3731 pencils

Nice but not...GREAT.

Simple ideas are the best !

Dreambang's picture
218 pencils

Not Much CREATIVE ..:-(

lynnholilin's picture
118 pencils

i love how the initial impression makes you think it's a baby but upon closer inspection it is an adult, the pastel hue is lovely too.

Lynn Ho
Decision Communications Pte Ltd
Advertising Agency Singapore

pulchinela's picture
1054 pencils

It's a true.

Guest's picture

Truth is is the most powerful thing in advertising...

Truth = real = believable = relevant = credible = action

michelangelo's picture
660 pencils

effective for parents who have baby experience

Libor Oubrecht's picture
Libor Oubrecht
309 pencils

Nice idea, funny one!

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