10 comments

chintan ruparel's picture
chintan ruparel
1516 pencils

okay...i like the campaign. the art is kinda cool n the idea, though over-the-top, is relevant to the category & product...good job guys!

~ old habits die hard, older ones never do ~

me thinks's picture
me thinks
722 pencils

I can live with that.

Rog's picture
Rog
6092 pencils

Yeah. Dig it. Nice comm strategy guys.

>>>> That's not an ad. THIS is an ad.

purplesimon's picture
purplesimon
475 pencils

If only the site the user visits was half as good as this advertisement.

ivan's picture
ivan

Yes, the site is truly a let down.

Ivan Raszl, admin of AotW

Ney Frances's picture
Ney Frances
660 pencils

hmmmmm, i can´t say a thing about it! just can´t

is there life before death?

returntosender's picture
returntosender
42 pencils

Am I the only one that doesn't see any strategy there? Any stupid GPS will give you "direction from above"!

Ney Frances's picture
Ney Frances
660 pencils

agreed! planners fault!

is there life before death?

Rog's picture
Rog
6092 pencils

But no-one (in this market) claims that as their own band position...through the idea.

BTW, do you guys in that other hemisphere have ornamentally-type things on your car's dashboard, like that?

Or, is this just a cross-cultural thing?

>>>> That's not an ad. THIS is an ad.

get_tune_with_me's picture
get_tune_with_me
66 pencils

But its kinda funny....it does convey the message....!!

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