Government of the State of Santa Catarina: An ace never forgets protection

An ace never forgets protection. Wear condom even after 50.

Advertising Agency: Fórmula Comunicação, Florianópolis, Brazil
Creative Director: José Raimundo Padilha
Art Directors: Gustavo Menyou, Marcus Vinicius
Copywriters: José Raimundo Padilha, Marlon de Barros
Photographer: Proforma
Published: May 2009

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7 comments

RAM KATE's picture
RAM KATE
765 pencils

Really an ACE

RAM KATE

tirthomitro's picture
tirthomitro
2722 pencils

ace of corny-ness!!
so pathetic. so much helplessness of the creative -
everything's showing.
c'mon guys... this coulda' been, like... so far out!

they showed me a picture & i laughed
dignity has never been photographed

saidukaringa's picture
saidukaringa
273 pencils

catchy

Saidu Karinga
The Idiot

http://saidukaringa.yolasite.com/

sirvan's picture
sirvan
29870 pencils

I thought that was Bill Clinton at first...

+++

"I love some things, and don't love some other things."

Guest's picture
Guest

Why Bill Clinton? Cigars dont get HIV.

Dev Kumar's picture
Dev Kumar
834 pencils

Can't believe this stuff came out of Brazil...I'm not taking back my compliments as yet. I still respect them 'cause I know their stock of such stuff are few and far between.

nepstein's picture
nepstein
197 pencils

The imagery here is incredibly cliche especially in the ad world.

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