Comments (15)

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Highest Rated

apfelbutzen's picture
Activity Score 44

hmmmm....i'm not really stunned.

Chris's picture
Activity Score 1985

whats with the grey?

why not make it look like a real sign.

ambidextrous's picture
Activity Score 44

yes same question ?

act's picture
Activity Score 535

because it's cheap, easy to make or simply just a sign of bad direction.

johann.s's picture
Activity Score 112

hm ........

oakl3's picture
Activity Score 39

yea wats with the grey. Its a vehicle right, then show it to me! Nothing stunning. If there was an idea, i guess it would take the audience a long time to catch it.

Desi's picture
Activity Score 1052

art nice. idea overdone.

njae's picture
Activity Score 68

i like this. and without a doubt paste-on-wall worthy.

Daryllee's picture
Activity Score 56

I dun understand it

djcool's picture
Activity Score 22

The whole idea, i think, is that the jeep is being driven i an area where Gorillas reside, which is obviously a jungle. They're just trying to tell us how rugged the jeep is. Nice idea, but bad execution.

Doing what I do best!

boglo's picture
Activity Score 14

Nice ad. The idea is quite apparent if u ask me. I don't mind the grey either. If it was done full colour u'd get people saying it looks familiar and old. It think it's a minimalist and confident approach.
thumbs up from me.

saman's picture
Activity Score 50

I`m agree with u boglo, and I love the idea and execution.

popdistortion's picture
Activity Score 1592

Seeing that everyone is wondering why it is grey this ad has already prooven its point. It's different. Unexpected.
Why bore the viewer with something realistic looking? I like this ad because it is grey! The idea is solid and the strategy is completely on target and very Jeep. Great job, I salute you!

atulspande's picture
Activity Score 180

gray is looking good but is that revelant?

Skor's picture
Activity Score 208

The fact that it is in Grey is irrelevant I feel, cos at the end, everyone knew exactly what it was. It's a roadsign
and everyone got that part.

apfelbutzen's picture
Activity Score 44

hmmmm....i'm not really stunned.