Google: Graveyard

Know before you go

Advertising Agency: BBDO, Moscow, Russia
Creative Director: Adrian Ely
Copywriter: Daria Artamonova
Art Director: Adrian Ely, Victor Zerzele
Retoucher: James Lucas / Lime House Creative
Photographer: Jonathan May

Published: 
October 2011

11 comments

peticaca's picture
peticaca
189 pencils

Lazy.... really don't like the art

Anzor's picture
Anzor
32 pencils

exactly what kind of feed back the word "lazy" gives you ?

dsklan's picture
dsklan
1926 pencils

only the sex-shop works, because the 2 others are no streetview sights... but the sex-shop works well;)

ladybug2535's picture
ladybug2535
78 pencils

What sex shop? I don't see anything about a sex shop in this ad.

Glut's picture
Glut
3937 pencils

obvious

mitali prasad's picture
mitali prasad
458 pencils

ok.....this ad is different....like tha d copy,,,,but it's spooky....!

velle's picture
velle
1550 pencils

BWAHAHAHAHHAHA!!!!!!!!!!!! this is like a BAD BAD joke for travellers...
enjoyed the ad, tho.

ladybug2535's picture
ladybug2535
78 pencils

That's exactly the point of the ad.

Publiz's picture
Publiz
115 pencils

Love it ! Good jobs Google

Inspiration graphique et publicité créative : Publiz

DiyaK's picture
DiyaK
6 pencils

this is funny...i really like it

ladybug2535's picture
ladybug2535
78 pencils

The point in the ad is well made. I'd stay there, graveyards don't scare me. I especially liked the touch saying that artists and writers "haunt" the place. I could see that, it has atmosphere. Good for inspiration. Then again, artists and writers aren't your average tourists. :) If the advertisers wanted to REALLY make the point they would have chosen (or made) a house that was even more delapidated than this one. This ad is based on the horror stories of travelers making discounted reservations or booking low-cost travel packages. With Google you can SEE the place you are reserving, and read the reviews before you get trapped. Forever.......

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