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Circles, Goalkeeper

Agency: 
Published/Aired: 
March 2012
Description: 

Goodyear. More driven

Advertising Agency: Y&R, Sao Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Creative Directors: Rui Branquinho, Flavio Casarotti, Alexandre Vilela (Xa), Felipe Gall
Copywriter: Igor Cabo
Art Director: Jose Neto
Photographer: Platinum FMD
Art Buyers: Monica Beretta, Stephanie Wang, Juliana Gardim
Print Agency Producers: Elaine Carvalho, Flavio Zamboni
Account Managers: Valeria Ordonhez, Claudia Menezes, Felipe Wanderley
Planners: Fernanda Flandoli, Flavio Proença, Fernando Takey
Media team: Gustavo Gaion, Gabriela Ben David

Comments (18)

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Highest Rated

mertos's picture
mertos
Activity Score 904

nice.

ABear's picture
ABear
Activity Score 194

interesting!

thirdseason33's picture
thirdseason33
Activity Score 39

Can imagine the feel how the goodyear made good control of the road.

salil.sharma's picture
salil.sharma
Activity Score 2428

awesome campaign

Designer Don't Do Different Things
They Do Things Differently

Divesh Mehta's picture
Divesh Mehta
Activity Score 78

WOW

zaheenkb's picture
zaheenkb
Activity Score 69

Did not really understand this. Is it simply about grip, or about no possibilities to loose out on grip since there is an endless circle of people?

Zaheen

hillmarky's picture
hillmarky
Activity Score 90

The senseless Brazilian art direction aesthetic strikes again. Well done, bozos.

Roger Keynes's picture
Roger Keynes
Activity Score 5498

Cool. Especially for Brazilians! Eight stars. Plus two stars just to piss of Hillmarky ;)

The Jobless Writer
Will Think for Salary

Tommy G.'s picture
Tommy G.
Activity Score 897

What in this ad sell Good Year and not any others tires company?

DGCS's picture
DGCS
Activity Score 410

GREAT CAMPAIGN. GOLD

fernando aljaro's picture
fernando aljaro
Activity Score 750

I love it!

Fernando Aljaro / Creative Director JWT

kleenex's picture
kleenex
Activity Score 44123

I am just not seeing this ad.

chamindarathnayake's picture
chamindarathnayake
Activity Score 377

Out of 3 like this...

Chaminda Rathnayake

Javier Davis's picture
Javier Davis
Activity Score 84

Cool and fresh.

dbor's picture
dbor
Activity Score 1455

What if it is a bad goalkeeper?

bakamono's picture
bakamono
Activity Score 1002

then someone should link good insurance agency.

because therefore it is

Glut's picture
Glut
Activity Score 3935

WTF??? for my is a weak campaign...

mertos's picture
mertos
Activity Score 904

nice.

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