Good Hope FM: Isle of Good Hope

Good Hope FM: Isle of Good Hope

Connecting Cape Town. It's all good.

Advertising Agency: BBDO Cape Town, South Africa
Creative Director: Ivan Johnson
Art Director: Marcel Witbooi
Copywriter: Oskar Petty
Illustrator: Jono Heaney
Published: January 2008

Your rating: None Average: 5.3 (75 votes)
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Comments

Submitted by CreepingFeature on Mon, 2008-01-28 01:50.

?

KerryChild's picture
Submitted by KerryChild on Mon, 2008-01-28 02:18.

Best understood having visited or lived in Cape Town.

Great concept.

Submitted by iT-iS-i on Mon, 2008-01-28 04:53.

Not much sense even if you've been to Cape Town or live around it... Overly exaggerated...

Who turned the world upside down?

Submitted by burnhard on Mon, 2008-01-28 05:35.

open it up & see all the detail. awesome. though apparently oskar drinks mongoose milk.

Submitted by 73dpi on Mon, 2008-01-28 08:38.

Looks really cool but I don't get it.
Can someone from Cape Town please explain this?

Submitted by Tincho on Mon, 2008-01-28 10:06.

You dont need to live in Cape Town to get it... Nice work.

muxa's picture
Submitted by muxa on Mon, 2008-01-28 13:16.

Does everybody forgot to tell something about this ridiculous art direction? There are retouch studios in South Africa?

Submitted by fre100 on Tue, 2008-01-29 06:47.

Muxa. Please explain "ridiculous art direction?" ???

Submitted by Fabian Kirner on Wed, 2008-01-30 04:36.

Looks like photoshop.

No. Kidding. Always wanted to say this, cause here are so many people always complaining...

Think its well done!!!

Submitted by inkfromthepen on Sat, 2008-02-02 21:00.

muxa, ther e is any inglish schools in brazil?

"ridiculous art direction"? more like ridiculous comment. i like this ad. i'm not from cape town, and get it. good job bbdo CT

Submitted by kalpesh78 on Sun, 2008-02-03 09:37.

the idea's fine.. maybe the photoshopping could be better. Am sure the creative didn't have the time they needed to pull this ad off ;)

ideas....30 minutes nahi toh free.

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