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Gold's Gym: Truck

Gold's Gym: Truck
Your rating: None Average: 4.5 (41 votes)

Advertising Agency: TAXI, Calgary, Canada
Creative Director: Trent Burton
Art Director: Kelsey Horne
Copywriter: Nick Asik
Photographer: Justen Lacoursiere
Retouching: Robert Blevins, Alex Chung

19 Comments

tantrik_indian's picture 953 pencils

The idea is good. But can this be called and Ad? No way to respond or know where the gym is.

~~this paranoid survived!~~

Guest's picture

It's Gold's Gym, you gotta know it.

LeeHarvey's picture 3087 pencils

Agree, everyone knows a Gold's Gym in his neighbourhood.
The ad is okay.

Guest's picture

You may not remember those times. Back then companies used to buy ads just for image reasons. Yeah, the good old times...

clairec's picture 256 pencils

Is this not a bit first thoughtish? Still, the visuals are eye catching.

busyb's picture 114 pencils

photography is nice. idea is VERY first level. what an opportunity though... great brand.

try again.

federo's picture 779 pencils

the ad is 40 years old

visuals are so good but I think concept is so linear that, I´m sorry, SUCKS

Chopper's picture 948 pencils
9

Amazing how he was able to hidden behind his legs the lifting-jack.

alexander_bickov's picture 3323 pencils

This poster much better and more realistic

Andrey Vaslit's picture 210 pencils

Much better than the sofa. Like this a bit =]

Ed Mintone's picture 593 pencils

good job.

Guest's picture

Such mediocrity.. that cant be Taxi...!!

Guest's picture

Cool simple Ad!

Guest's picture

Wow amazing shot.

Guest's picture

this is the most generic Gym ad ever!!! You could slap any logo on that. I have worked on Golds in the US and trust me they don't market themselves that way.

Mosaddaq's picture 69 pencils

Brilliant ! tits new idea, and amazing, i like it so much ! i wanna join you at this gym ! can i ? :)

impossible is nothing !

Guest's picture

I like this one better than sofa. Nice series

gunnstar's picture 18 pencils
5

I like this one much better than the couch one.

Guest's picture

Any mechanic or most men, knows that the rear axle would drop way down, So It's not even realistic!

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