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Goa Portuguesa: Shark bite

Goa Portuguesa: Shark bite
Your rating: None Average: 5.9 (39 votes)

Seek revenge.
Seafood buffet lunches Goa Portuguesa.

I think this is the most hard hitting idea this week. Including all the Cannes winners.

Copywriter: Vidhi Shah
Art Director: Sanket Pathare

46 Comments

Guest's picture

stupid. pretestuos. useless

CKelly's picture

A fantastic ad for Long Beach Hospital..."Got Insurance?"

This ad just makes me want a shot of tequilla and a joint. Can't ignore the talent.

rikitiki's picture 634 pencils

Hey, "guest". YOU'RE pretestuos (and pretentious).

If by "useless" you mean extraordinarily eye-catching and unabashedly unique, then I agree.

Personally, I've never seen an ad for a seafood lunch buffet like this before.

Guest's picture

So how do I get my revenge?

By eating a shark?

I don't want to go to a buffet where they serve sharkmeat...

mauroxxx's picture 474 pencils

had u ever tried shark meat before? ohh man its soo tasty, really good, seriously.

Anyway...I have my doubts of this making people want to go and eat sea food, I believe there are some "rules" when you're advertising food and this ad is probably breaking the main one "dont make it look gross in any way"

addyhoch10's picture 2599 pencils

well i can tell you why you haven't seen this before: because it's gory and gross and does in NO WAY go with the client.
the people who did this one know nothing about appropriate advertising. looks like a bad student work to me, trying to shock at any cost.
ads like this are even ruining our business. i once worked for a client who was so damn barred concerning letting some fresh air to his moldy brand. why was that? because some stupid kids did some really inappropriate ads which caused decreasing sales.
sorry but this ad is one of the badest i've ever seen.

psy's picture 47 pencils

it's awful and disgusting, nothing will change this fact..

andrej dwin's picture 963 pencils

well, if "never seen something like it before" is your only criteria for greatness, than let's applaud the terrorists of 9/11 or Masons' killers, too.

I don't like the ad too much. I did get the message, it would probably catch my eye in a magazine (thats 2 pluses most of ads don't do), but I think there's too much gore for a food ad.

AdArena: Sex Sells
http://www.adarena.net

Guest's picture

Another "bloody" stupid ad!!!

Meredith's picture

Interesting and intriguing. Point well made.

Dean's picture

It is eye catching but... the last thing this guy should seek is revenge. Perhaps a doctor or a mortician first?

jules's picture

so what if its eye-catching and unique? such a gory picture is going to make the audience loose their appetite... and want to flip the page instantly... silly ad

sheetalz's picture 148 pencils

ooh its horrific...
can't see more than a glance

bipz's picture

appetite for destruction.....makes me wanna puke

satheesh7's picture 16 pencils

Wanting to do an Ad just to get attention. Horrific. It sucks.

Sathish Bhaskaran

Guest's picture

and why the model seems enjoyed, anyway...

itchy's picture 58 pencils

Not good. So many aspects of the ad are almost contradicting eachother. Don't even think the injuries are well done on the guy. Prolly a bit gory for a food ad as previsouly mentioned. I'm just not feeling it.

Ad junkie's picture

Yeah, like I want to eat after seeing this ad. It's plain juvenile.

tonyboy's picture

it sucks!!!!!!!!!

mee naa moo's picture

i love it. its cool.

Bobby Dragulescu's picture

This concept is a 5 mile walk around a 10 foot fence. Unfocused, untargeted, and badly designed to boot. Once you get past the mediocre visual, this "shocker" is backed up by dull copy and has no marketing value whatsoever. Next please.

writergeekdez's picture 287 pencils

you took the words right out of my mouth!

pindaro's picture 538 pencils

This is tasteless and the photo manipulation is awful.

Hungry's picture

lost my appetite.

Foodie's picture

hard hitting crap.

Guest's picture

this guy don't know anything about ad, sucks big time!

sick of spoofs's picture

Whenever advertising people stop making spoof ads for virtual non-clients and send this kind of work to cartoon contests instead of advertising contests, there might be a chance this business can be taken seriously. First the client, then the idea!

Guest's picture

any surfers here?
no need to bite such a big peace of meat. it's enough small scratch on the surfboard and you'll feel the real revenge.

ALAA's picture 445 pencils

I was abut to have my lunch but after this ad i dint think i will eat...

lohlinshan's picture 18 pencils

brilliantly funny...

Advertainment's picture 262 pencils

I think as a creative I love the different way of looking at it!! Have seen the same strategy before in someones portfolio but never the less the client would need massive balls to buy this...so i rate the strategy good but from selling point of view its ok!!

primo_susto's picture 458 pencils

the photo manipulation is HORRENDOUS

Guest commenter's picture

he is such a big dumby for doing that you stupid dumb dumb dumb boy thats what he gets for puting his arm in the deep ovean water

Guest commenter's picture

you stupid dumb boy

Guest commenter's picture

Brilliant concept
a little morbid however, i dont see this being put up a lot.

Guest's picture

Yall are dumb if yall are falling for this it's a dummy with ketchup on him with hair and stuff.

Guest's picture

The strategy is poor as it's far too niche and too easy.The execution is all based on shock and has no depth.The copy is substandard.

Advertising isn't as easy as it looks it takes hard work, unless you steal peoples.If you've found an idea that comes easily it's either not very good,badly thought,you've stolen it out or your very, very, lucky.The last one doesn't exist!

Think more.

Guest's picture
1

Poop

Guest's picture

HOLY SHIT THAT GUY IS A MORON

Guest's picture

you are a moron too!!!!!!!you are embecles!!!!!!!!you are a idiot!!!bwahahahahhahhahahhah

Guest's picture

yea that shit was stupid

Guest's picture

commercials like this make me want to punch surfers.

Guest's picture

sick

Guest's picture

yoh...... dis is so reeeeeeeeeeeeel

Guest's picture

eye catching and absolutely crappy

Kikin's picture 91 pencils

They went to far...maybe a simple sting of some kind of fish could do the job.

Think. Then think again.

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