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Go Armor: Kids

Go Armor: Kids
Your rating: None Average: 5.6 (31 votes)

Armored vehicles.

Advertising Agency: Wurmser Ogilvy & Mather, Guatemala
Regional Creative Director: Ramiro Eduardo
General Creative Director: José Contreras
Associate Creative Director: Ruben Leyton
Creative: Roberto Gómez (Yoshiro)
Art Director: Fernando Mira
Photographers: Alfredo Artiga, Ramiro Eduardo

Comments

Blashyrkh's picture 1181 pencils

Very nice. I like the idea. With an armored vehicle real guns are just kids toys.

Though the car hood is missing.

The client is not always right - Enzo Ferrari

Brainsugar's picture 991 pencils

Thanks to explain. I did'nt get it. I tought it was for matchbox cars...

Guest's picture

Same idea as WERU Windows which was much better and easier to understand

ricklongo's picture 1221 pencils
8

Very nice. Clear idea, clear benefit.

tirthomitro's picture 1000 pencils

so... is it like these "armored vehicles" are kid proof cars?
no matter even if it's "dennis the menace", these cars will not give into the "violence" children get engaged into whenever they're travelling in cars??
somebody enlighten me... pleez!!

ricklongo's picture 1221 pencils

It means you will see thugs and bandits as mere kids (note the car they used to block the driver's way).

kergu's picture 2734 pencils

Rexona soap antibacterial have the same concept... but different execution.

Guest's picture

If your car was armed you could kill these kids ???
Ugly idea !!!
Don't like

Guest's picture

Very strong concept!

Guest's picture

I'm confused. What is this selling? An actual armored vehicle?

alexander_bickov's picture 1638 pencils

Glomour idea

Alexander Bickov Personal portfolio | Twitter | Facebook | Blog

warreno's picture 157 pencils
1

Oh great. First we have kids as soldiers, now we have them as gangsters. It's just a matter of time before we've got them selling lingerie.

Guest's picture

Grande Guate!!! primer anuncio chapin que veo aki!!

Guest's picture

pls... no more things that look different through some glas. get to the unique features of a product, that makes it stand out from all the others. typical fake, with no new idea. sorry...

wonwaywoo's picture 24 pencils

Gi_bo's picture 240 pencils

nice....kinda WERU style, but not based on size......like it

GiBo

Ad_Man's picture 816 pencils

ha! i didn't read your comment, until i posted mine. i think it is weru, instead of making small thieves let's make them young!

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

Ad_Man's picture 816 pencils

kind of weru, don't you think?

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

Guest's picture

Truchaaaaaso!!!!!!

Copy_ranter's picture 120 pencils

I like the idea and the concept but somewhere in the execution, we lost the big idea. I think the line could fix the problem or maybe a slight visual touch, like maybe having real gangsters with toys guns. At the end of it all, we don't know what they're selling. is it Armor for your car or just Armored cars in general?

7/10

PS.hmmm warreno... Kids selling lingerie? That's a good idea! Thanks. :)

Copy_ranter's picture 120 pencils
7

I like the idea and the concept but somewhere in the execution, we lost the big idea. I think the line could fix the problem or maybe a slight visual touch, like maybe having real gangsters with toys guns. At the end of it all, we don't know what they're selling. is it Armor for your car or just Armored cars in general?

7/10

PS.hmmm warreno... Kids selling lingerie? That's a good idea! Thanks. :)

Guest's picture

que grandes Truchos los que hacen en Guatemala, arriba los shucos y los truchos!!!!!!

Guest's picture
1

is better this, the clowns dont like

Yeayea12's picture 14 pencils
5

esta es mejor que los payasos!!!!!!

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