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Agency: 
Published/Aired: 
May 2009
Description: 

Keep your eyes on the road.
New Acadia with see-through head-up display.

Advertising Agency: Leo Burnett, Dubai, UAE
Executive Creative Director: Malek Ghorayeb
Creative Director / Art Director: Yayati Godbole
Copywriter: Abraham Varughese
Photographer: Anuchai Secharunputong

Comments (11)

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Highest Rated

LeeMoh's picture
LeeMoh
Activity Score 424

Purpose is clear. If your eyes are on the gauge you would lose attention to road.
It needs improvement.

I would write the line:
أوعى أوعي بيب بيب

corndogfuneral's picture
corndogfuneral
Activity Score 1053

Is it supposed to be bad Photshop?

maashookshee's picture
maashookshee
Activity Score 414

no comment

Guest's picture
Guest

bad lighting..!

Carlos Garcia's picture
Carlos Garcia
Activity Score 847

Bad everything.

CG

ricklongo's picture
ricklongo
Activity Score 1244

What?

54NN's picture
54NN
Activity Score 115

next ..........

54NN

Guest's picture
Guest

I browsed through your works and did not find a single one which is equal or better than this work from Dubai, Mr. Cool Glasses.

Guest's picture
Guest

there was a cann winner a few years back that hid a woman crossing the road with a speech bubble. and said don't talk on the phone. This is exactly the same idea. it must be there on adsoftheworld. Copycats.

Guest's picture
Guest

does it make since that the gauge is covering whats in front of it... whats the point of saying heads up if i cant see whats in front of me?

Guest's picture
Guest

does it make since that the gauge is covering whats in front of it... whats the point of saying heads up if i cant see whats in front of me?

LeeMoh's picture
LeeMoh
Activity Score 424

Purpose is clear. If your eyes are on the gauge you would lose attention to road.
It needs improvement.

I would write the line:
أوعى أوعي بيب بيب

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