GM Chevrolet: Warnings
Life's a journey. Always be there. Chevrolet.
Advertising Agency: McCann Erickson, Bogotá, Colombia
Creative Directors: Samuel Estrada (VP), Armando Rico
Art Directors: Cesar Meza, Camilo Cañizarez
Copywriters: Armando Rico, Fernando Gomez
Illustrator: Esteban
Photographer: Charlie Mainardi
Additional credits: Angela Duran, Catalina Sanchez, Jaime Suarez
Published: June 2007
12 Comments
qué?
sorry I don't get it :S
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I got it! this represents all the men the driver fucked on his life. but now, his destroyed ass is more confortable because of the new leather seats of chevrolet.
Whats this? Life a Journey? Is that from an 80s song?
Seriously, i dont find de conction beetween the car an the names...
The look is a little to old fashion too...
Armando, donde quedaron los avisos ricos?
En este... tampoco pasa nada...
No lo entendí
trucho.
··o.s.h.e··
oshe.pb@hotmail.com
Adgel...I'll name my son like that
I like the retouching
I interpret this to mean that brands are always changing (like Hilton to Milton and Fabio making a comeback) but Chevrolet endures.
El aviso es malo. Con olor a trucho. Y lo mas malo es que Mainardi tomo fotos de esta cosa tan MALA. Colombia, que país generoso.
parcerifly tu sabes que yo soy tu fan numero 1
Una agencia como MACAN no deberia tener un director creativo tan paila creativamente y una persona TAN porqueria como ARMANDO RICO. FUERA ARMANDO DE ALLA DEDICATE A OTRA COSA.Con Samuel es suficiente no eres nada al lado de el.
Armando,RICO si te fueras de MACAN y DE COLOMBIA.