Globus Rutan Pet Food: Wannabe Cats, Owl
Cat food from Rutan. Irresistible.
Agency: Ogilvy & Mather, Germany
Creative Directors: Simon Oppmann, Peter Roemmelt
Copywriter: Peter Roemmelt
Art Director: Simon Oppmann
Photography: Stockmaterial
Cat food from Rutan. Irresistible.
Agency: Ogilvy & Mather, Germany
Creative Directors: Simon Oppmann, Peter Roemmelt
Copywriter: Peter Roemmelt
Art Director: Simon Oppmann
Photography: Stockmaterial
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24 Comments
i think it is funny
Ha, funny and weird. I'd like to see more of these, done with different animals.
just damn clever, it's got some legs that need to be stretched.
quite original. well done!
reminds me; gorgeous.co.uk
'ello gorgeous, blink blink...
I'm a sucker for kitties! Love this ad!
Wow, really cute.
GREAT. great art direction, but i would like if 4 of them all looking at us in a greedy look, the 4th guy is looking the other place.
http://jennywhx.blogspot.com jwhx:Visionary
first idea! seen the concept before, formula! but the execution is really good!
i wonder where they got that idea from.. hrmmm...
http://www.swapmeetdave.com/Humor/Cats/Spy.htm
oh... yea.
oh yeah!
this really works!!
clap, clap.
i agree with most of the previous comments,,,however, the way they manipulated the cats heads to look more 'block-ish' to match that of the owl takes away from this in my view..especially that guy on the left.
www.ashlandic.com
totally. the little guy on the left looks terrible... like an ewok! the other cats are like that normally though, I'm pretty sure it's part of their breed.
oh. thanks for clearin that up for me!
www.ashlandic.com
irresistible even to ewoks hmm?
i think this ad's ok, but why an owl? to me an owl symbolises night, i was wondering if there was a night reference.
ok, they just needed an animal that resembles these cats.
Owls often eat kittens. That's why it's an owl. It's willing to eat the cat food instead of the cats.
not bad.
ewok. hahahahahaha......hahahahahahhahahahaha
these cats look like stuffed animals. it's kinda weird.
but it is f###ing hilarious!
rd
Cool!
I really love it
This is not a new idea, and the retouching & lighting is shocking.
Shockingly good ?? or not ??
whatever your comments about the produciton of this print can't change my mind. this is pretty funny hahhaa :) And I think this is a good one :)
nice one...the owl really looks like a cat...tchers
or maybe the cats look like owls?
Excellent photography! I love th expressions of these animals, very attractive :)