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Global Neighbors, Care

Agency: 
Published/Aired: 
January 2014
Description: 

Our lifestyle is directly related to inhumane living conditions on the other side of the globe. In a globalized world, we are informed in more detail than ever about global deficiencies. But more information does not mean more commitment. The complexity of global relationships creates the feeling that you cannot change anything anyway. The campaign shows the German audience how directly our lifestyle is related to inhumane living conditions and asks for thought and action.

Print advertisment created by BBDO, Germany for Globalization and Solidarity, within the category: Public Interest, NGO.

Advertising Agency: BBDO, Düsseldorf, Germany
Chief Creative Officer: Wolfgang Schneider
Creative Directors: Kristoffer Heilemann, Achim Metzdorf
Art Directors: Philipp Alings, Ines Bovenschen
Copywriters: Claudius Sperling, Dominique Becker
Illustrator: Gordei
Art Buyer: Eva á Wengen
Producer: Dörte Reingen-Krombusch

Comments (5)

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Highest Rated

kleenex's picture
kleenex
Activity Score 46891

nice looking set of ads.

Pete R.'s picture
Pete R.
Activity Score 3412

Good illustration work.

wiseoldman's picture
wiseoldman
Activity Score 112

Agreed.

morse's picture
morse
Activity Score 17660

Nice work.

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feysal's picture
feysal
Activity Score 2567

i like the concept and the illustration. good job

groovy baby!

kleenex's picture
kleenex
Activity Score 46891

nice looking set of ads.

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